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Google Activity Cards: Inviting users to be better connected with their past search activity
Google activity cards, released Jan 9, are the next step in the company’s journey toward making the SERPs even more intuitive, tailored, and useful.
How to scale your social media marketing to build traffic and leads
Scaling social media can be risky because it's about human connection. Here are 3 pieces of the puzzle you should scale -- and two…
Voice search optimization guide: Six steps for 2019
71% of us would rather search via voice assistant than by physically typing in queries. Here are the six most important steps for voice…
Top skills for PPC, Paid Search, and SEM Specialists in 2019
A new SEMrush study analyzed more than 4,500 PPC job listings around the world. Here were the top skills for PPC, paid search, and…
PPC advertising: Eight questions your boss will ask
Trying to convince your boss that PPC is the right move for your business? Here are eight PPC advertising questions she's likely to ask…
What were Google’s biggest search algorithm updates of 2018?
A visual representation of Google's biggest search algorithm updates 2018. This infographic highlights each major update, its date, and its implications.
InMarket Audiences: How to find consumers in research mode
InMarket Audiences allow marketers to find users who are currently searching for products or services similar to yours, based on past search behavior.
Google Ads conversion rates by industry: How do you compare?
See how your Google Ads conversion rates stack up against industry averages. Data based on 14,197 US accounts, representing over $200 million in spend.
Google PageSpeed Insights tool: Tips to score 100/100
The Google PageSpeed Insights tool analyzes your site's front-end performance and offers optimization suggestions. Here are 8 tips for getting 100/100.
4 Ahrefs and SEMrush alternatives that bring innovation to competitive analysis
You can never have enough of SEO research tools. 4 great Ahrefs and SEMrush alternatives / supplements are Serpstat, Rankedy, SpyFu, and CognitiveSEO.