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Is E-mail Marketing One of Your Online Marketing Goals?
E-mail marketing has a huge part to play as an online marketing tool. Some tips on how to avoid some common mistakes in search…
The Free Tool Dilemma
When evaluating search tools, there are many considerations before deciding on whether to use a free tool, pay for a tool, or create a…
Liberal Democrats’ View: It Was Traditional Media That Did It
General U.K. election, week two: Old media opened up the British campaign, but the legacy could yet be a large long-term boost to the…
Check Out YouTube Show & Tell
Back in March, I featured some of the video marketing case studies that David Meerman Scott and I thought were worth sharing. Today, the…
Local Business Center is Becoming Google Places
Today, the Official Google Blog announced that the Local Business Center is becoming Google Places. Why? According to John Hanke, Google’s VP Google Maps,…
SearchIgnite Unveils 4.0
SearchIgnite ‘4.0’ is released today, which is a newer and enhanced version of the company’s search marketing and digital media attribution platform. This latest…
WordStream Launches Advanced SEO Toolset
New software suite offers typical keyword analysis and keyword suggestion capabilities of other SEO tools, but is now layering in high-level keyword analytics, keyword…
SEO Lessons Learned by Reading Mark Twain’s ‘Life on the Mississippi’
Tomorrow marks the 100th anniversary of the death of Samuel Langhorne Clemens, who is better known by his pen name, Mark Twain. What does…
4 Things SEOs Should Consider When Creating Content
When evaluating your content development strategy, make sure to address on-page search engine optimization, conversion optimization, link worthiness, and social media environments.
Labour’s View: Interactive Videos Launches New Era in Politics
The ultimate success test of whether these kinds of innovations work is how many votes are racked up on election night. The way technology…