Social.
Facebook Marketplace vs. Exchange Ads: 3 Important Differences
Facebook ads aren't all the same. Marketplace ads (Like Ads, Sponsored Stories, etc.) and Facebook Exchange ads (FBX) offer a different approach…
Twitter Ads Self-Serve Platform Opens to All U.S. Users
Twitter's self-serve ad platform is now available to all U.S. users, rather than just on an invitation-only basis. The social media platform…
Google Kills Meebo Bar to Focus on Google+ Sign-In
Google will discontinue the Meebo toolbar and hopes that users will switch to Google+ and its single sign on. Google acquired Meebo…
Comedy Central Brings #ComedyFest to Twitter
The comedy cable network and social media platform have teamed up to launch #ComedyFest, the "first-ever celebration of comedy and comedians to…
10 Vital Steps to Building Social Influence
Most seek to build influence; measure influence; and yes, some will even attempt to sell influence. Yet, few will achieve action-inspiring influence…
Guy Kawasaki Talks Content Marketing, Social & Google+
With so many sources of original content, it's getting increasingly difficult to stand out from the crowd. You have to create, curate,…
Quora Best Practice Tips for Brands
Quora ranks questions and answers by user engagement. Social media metrics on this platform center around the number of followers, views, votes…
How to Diagnose the Health of Your Social Media Strategy
What do you know about your audience? Are your fans, friends, or followers engaged? Do you have a plan? What are others…
Search & Social Synergy: Build Buzz, Get Links, Grow Your Brand
A look at where social is headed, what rightful place social has in the mix – along with PR, web design, promotional…
Pinterest Best Practice Tips for Brands
Pinterest is seeing explosive growth. It is being adopted by brands, as well as users following these brands. Here are the latest…