Social.
Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook
It's no secret that some Fortune 500 companies are behind the times when it comes to their social media. A new study…
Ad & Marketing Execs See Facebook, LinkedIn, Google+ Investments Increasing [Survey]
Sixty-two percent said Facebook would see an increase in investment, while 51 percent said LinkedIn would, and exactly half stated Google Plus…
Pinterest Bests Facebook on Ecommerce Content Sharing [Study]
Facebook is still the dominant provider of social logins and shared content but other networks are gaining favor as users seek variety…
How to Set Up New Facebook Reports
Facebook recently announced a change to reports that is slowly being rolled out to accounts. Wondering where to start and how to…
Social Media Competitive Analysis: A Lesson from the Fashion Industry
Want to establish competitive benchmarks that inform best practices for content marketing within Facebook and Twitter? Use these insights to influence your…
Pinterest Tops 70 Million Users; 30% Pinned, Repinned, or Liked in June [Study]
A new Pinterest study from Semiocast finds that users from the U.S. are far more active than international users. In June, 79…
Social Media Automation: A Beginner’s Guide for Small Business Owners
Ignoring social media is no longer acceptable thinking for small businesses. Social signals affect search rankings and consumers do research about products/services…
What Percentage of Brands Actually Use Google+ Authorship? [Analysis]
Many brands are struggling to prioritize Google+ activity. An analysis reveals that despite Google heavily promoting the use of rel=”author”, adoption from…
Twitter Experiments with Retargeting for Advertisers
Last month, we heard Twitter might be offering retargeting. This month, Twitter announced it is experimenting with the feature for U.S. users.…
Facebook Graph Search Expands to More U.S. Users
Nearly six months after introducing Graph Search as a more natural, real-time search capability for social media, Facebook is taking the training…