Social.
How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond
You're going to have to use every bit of your community management savvy to crank up your Google+ following to 1,000 and beyond. If you don't yet have…
Organic Social Media: Why Marketers Must Join the Conversations
The opportunity to reach your customers on social networks is enormous. What should marketers who are overly dependent on paid media in…
Top Brands Now Testing Pinterest Promoted Pins
Pinterest announced the next phase in promoted pins testing with some heavy-hitting brands primed for Pinterest's target audience. Brands include Kraft, Target,…
5 New & Improved Twitter Features Marketers Should Use
Twitter has updated profile pages, introduced direct response ads, beefed up its amplify program, now makes engaging tweets appear larger, and has…
4 Statistics About Pinterest Users You Need to Know [Study]
A new study of 50,000 random pinners and their pins looks at how people are using Pinterest, whether women are still out-pinning…
4 Social PPC Misconceptions
Social PPC can be a highly effective way to generate leads and sales. Because social PPC is still relatively new, mistaken beliefs…
Is Google+ Becoming a Blog Platform or Just a Billboard?
Lately, there seems to be a rise in the usage of Google+ as a platform for expounding theories and explanations, as well…
Search Ads Yield 68% More Revenue per Conversion When Integrated With Social
Marin Software conducted research that sought to answer the question of whether search and social advertising campaigns managed together produced better results.…
3 Paths to Marketing Success From Personal Brands
Recognizing the impact of personal branding and harnessing its power can create enormous gains for the brand. Your employee's visibility will fuel…
Google & Bing Now Showing LinkedIn Rich Snippets
When you search Google or Bing for a well-known person combined with the word LinkedIn, that person's LinkedIn result will also feature…
New Facebook Test: Popular Pages In Your Area
Facebook is testing a new feature called "Popular Pages in Your Area". The new section is located to the right of the…
Facebook Update Targets News Feed Spam: Posts ‘Explicitly’ Asking for Likes, Comments, Shares
Facebook is planning to crack down on these calls to action, calling the practice "like-baiting." Now, if a business or website asks…
How to Schedule Photo Tweets That Expand in the Twitter Feed
There’s a way to schedule photo tweets on Twitter so that the image will auto-expand like a direct upload. The trick is…
How to Edit Post Copy on Instagram
Have you made a spelling mistake or grammatical error on an Instagram post? Frustrating, right? Here's an easy way to edit post…
A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started
You must find ways to forge relationships with important individuals over time, by building trust and creating opportunities for engagement to happen…
The Complete Social Media Spring Cleaning Checklist
Get organized and bring some order to your social media strategies with a little routine maintenance. Use this checklist to give your…
3 Pitfalls of Using Social as a Ranking Signal & Why Links STILL Matter
Google built their algorithm around links and they remain the strongest ranking signal. While social metrics are important and they provide value…
How One Company Used Promoted Tweets to Heat Up Sales During the Polar Vortex
Chegg, a company focused on connecting college students to resources, has a seasonal business. Here's how the brand used Twitter's promoted tweets…
Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access
Turkish Prime Minister Recep Tayyip Erdoğan is attempting to "eradicate" Twitter from Turkey in response to leaks and criticism of the government.…
Twitter Celebrates 8th Birthday With #FirstTweet Tool
Twitter today is celebrating its eighth birthday. With 500 million tweets sent per day and 240 million active global users, Twitter is…
Twitter Reveals Which Tweets Get the Most Engagement [Study]
Twitter conducted a study of more than 2 million tweets to find out which elements in a tweet actually garnered more engagement.…
How Brands Can Connect With Teens Using Social Media
Teenagers can be a fickle group. Brands that win with teens stay ahead of the curve and are present on the platforms…
Majestic SEO Site Explorer Now Integrates With Twitter
This handy feature makes it easy for you to tweet a snapshot of any website’s linking profile, including the Link Profile Chart…
5 Tips for Using Facebook News Feed Ads
The native advertising future has arrived – and Facebook, which invented the addictive, engaging, content feed format – isn't about to miss…
Facebook Aims to Restrict Gun Sales With New Rules
Facebook is jumping into the gun rights debate by creating new clear policies regarding the gun sales on their social media platform.…
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