Social.
Is a Proposed Twitter Algorithm the Death of “Real Time” on the Social Platform?
CFO Anthony Noto recently said Twitter could be getting a new algorithm, but the question is: Will the new feed improve or harm the Twitter experience?
5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection
A recent campaign from TD Canada Trust demonstrates the power of human-to-human contact in an increasingly social world and provides lessons other…
Twitter Buys Image Search Company Madbits
Twitter hasn't traditionally been known for their image capabilities. However, that may be about to change as image search company Madbits earlier…
3 Ways to Extend Your Products Into Social This Holiday
Social shopping sites represent a huge revenue opportunity for retailers this holiday season. Social offers lots of value in the form of…
Twitter Cards: A Quick Start Guide
Twitter cards are one social media marketing tool you can't afford to ignore. By going beyond basic tweets to include videos, pictures,…
10 Social Media PR Lessons From #OITNB
With the big push in content marketing and the use of social media as a commonplace tactic for brands, rising above the…
6 Tips for Writing Successful LinkedIn Articles
LinkedIn is a great platform for publishing articles, but you need to have a strategy and consider what types of content work…
How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups
Newsletters are an amazing marketing tool, but building a large newsletter audience can be tough. You can run Twitter lead gen cards…
PR for SEO: Advanced Social Media Tips to Engage With Media Influencers
Want to build your brand authority and trust while helping your SEO efforts? Turn to public relations. With these Facebook, Twitter, and…
Google+ Drops Controversial Real Name Policy After 3 Years
Google+ has revised its real names policy. According to Google the previous restrictions "helped create a community made up of real people,…
Social Media Marketing Gone Wrong
Social media can be an effective traffic driver when done well, but can truly alienate your customers when done badly, or when…
Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers
In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at hundreds of U.S. search marketers (SEMs)…
Influential Twitter Accounts Indexed More in Google [Research]
Stone Temple Consulting released findings of research today that showed indexation of Twitter pages was low in Google search results overall, but…
Evaluate Your Surrounding Community to Spark Fresh Ideas
Taking the time to do a surface-level evaluation of your surrounding social community can help you gain perspective on what is happening…
Google to Close Orkut Social Netwok
Google is closing the doors on its social media service, Orkut, to focus on more profitable areas of its business. The tech…
Bing Adds New Twitter-Based Search Features
Bing has introduced several new Twitter-focused search features, including the ability to search by hashtag and by a user's Twitter handle and…
5 Boring Companies With a Fascinating Social Strategy
Some "boring" companies have proved that even the boring can become fascinating when smart people are at the helm. Here are five…
Google to Remove Author Images from Search Results
Google's John Mueller announced on Google+ today that Google will cease showing author profile images and Google+ circle counts in desktop and…
BuzzSumo: The Heavyweight of Content Discovery?
BuzzSumo trawls the Web for content based on search queries, and provides you with lots of interesting data based on your results.…
Google Kills Google+ Direct Connect Feature
The Google+ Direct Connect feature in which you could quickly find Google+ pages in the search results by using the "+" command…
4 Ways to Rev Up Your Facebook Reach Like Harley-Davidson
Not every brand has the cult following that Harley-Davidson has boasted for decades. However, brands can take a few pages from Harley's…
With Guided Search, Is Pinterest the “Next” Search Engine?
Pinterest is rolling out guided search on Pinterest.com, just like it did for its mobile app back in April. Guided search is…
Facebook Posts See More Engagement on Weekends and After Hours [Study]
TrackMaven studied more than 5,000 Facebook pages and about 1.6 million posts to uncover the best days and times to post status…
LinkedIn Revamps Search With New ‘Galene’ Architecture
LinkedIn's 300 million users have gotten a much-needed search functionality upgrade. LinkedIn has traditionally taken a more reactive approach to search but…
Do-It-Yourself Promoted Pins Premiere on Pinterest
Pinterest announced that it was testing do-it-yourself promoted pins on a small group of businesses, and looking to collect feedback from many…
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