SEO.
A New Local Search Marketing Guide
I’ve often been amazed that there isn’t a more organized effort by search engines and others targeting small business advertisers to “educate” them about online marketing. There are…
Click-Fraud Bot Network Shut Down
A network of 50,000 remote-controlled zombie computers, which were programmed to automatically click ads, has been shut down, brag Panda Software and…
Ben Edelman Calls Out “Banner Farms,” Pins Hula Direct to the Mat
Ben Edelman’s latest report is yet another valuable analysis of how spyware applications defraud both Internet users and advertisers. This time he…
Duplicate Content Solutions
Yesterday, Bill Slawski wrote about some of the issues with duplicate content and how it can hurt your rankings. Todd Malicoat (aka…
Tips On Across The Engines Ranking From SEO Book
People are beginning to remember again that there are search engines beyond Google. This reawakening is one reason why I added the…
Is Duplicate Content Killing Your Rankings?
A paper presented at the 10th International Conference on Extending Database Technology conference in Munich near the end of March, Indexing Shared…
CGM: Where’s the Money?
Still at the Innovative Marketing Conference, three leaders in the space were asked where the money is in consumer-generated media. Here’s how…
“Gnomedex 2002” On Google Shows Again The Need For Webmaster Control Over Titles & Descriptions
We’ve written before about the need for search engines to give webmasters more control over their titles and descriptions. Today, I came…
New Link Building Guide
Andy Hagans linked to a new link building guide by Jim Westergren. The guide goes over how to build links in 2006.…
Unique Content VS. Plagiarism In The Eyes Of An Algorithm
Chris Boggs over at the Search Engine Roundtable wrote an item named Which Came First: the Content or the Plagiarism? which discusses…
Family-Friendly In-Game Ads
Can cutting-edge advertising and Christian values coexist? They do in a new deal between Left Behind Games, which creates PC games based…
Funny Example Of Why DMOZ Titles Are Bad In Search Results
Threadwatch posted a funny example of why DMOZ (ODP) directory titles should not always be used in the Google search results page.…
MerchantCircle: SEO-Friendly Services for Small Businesses
What is MerchantCircle you ask? Its an online marketing solution for U.S. small businesses. Depending on your definition, that category could include…
French Used “Email” Term All Along
Does anybody remember when the French government decided to ban use of the word “e-mail,” hoping to cleanse the language of English…
NoFollow Changes Linking Behavior
Jeremy Zawodny posts his commentary on the NoFollow tag after finding an interesting blog entry on how the NoFollow attribute has changed…
Reputation Management: How To Handle Saboteurs
The [failure] GoogleBomb had become well-known enough to have seen Marrissa Mayer post a response on the Google company blog last September.…
The Further Adventures of Pud
Philip “Pud” Kaplan, former steward of FuckedCompany.com, is stepping down as CEO of blog ad marketplace AdBrite to make room for a…
AOL Experiencing System-wide Outages
AOL is right now in the midst of a massive, system-wide e-mail outage, ClickZ has learned. Word of the problem, complete with…
“Believe” Brand Suicide in Scotland?
I’m just back from Scotland on vacation and can’t help but note a brand story that came up again and again during…
Language Specific SEO Advice
A very well written elaborate (PDF) whitepaper by Huiping Iler explains in great detail what’s involved, and most of the difficulties, with…
Direct Navigation: good, bad or ugly?
Direct navigation is seen by some as the seedy underbelly of search marketing designed to capitalize on naïve searchers. Others find it…
Google Rankings Depend On Data Center, Geographic Location & Personalization
Aaron Wall has a nice write up on the different ways one searcher can see one set up results, compared to a…
SMG Play Is Now Play (A Unit of Denuo)
As an aside to the below Xbox/Cadillac item, the news release had a little tidbit I didn’t catch when it happened; namely…
Search Spam Detection Tool: How White Hat Is Your Web Site?
Nathan Weinberg spots a tool named Search engine spam detector. The tool looks at a particular URL and classifies what elements on…
Dirty E-mail Politics in the Big Easy
If you’re riveted by dirty politics, you’ll dig this tale of e-mail intrigue reported by PoliticsLA.com (an affiliate of regional news network…
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