PPC.
Can Google get users on board with “shortcuts in search”?
Google announced yesterday the launch of “shortcuts in search”, which will allow Android users in the US to access quick answers on…
Chrome Extensions: A vehicle for Amazon and Pinterest to compete with Google?
As Google’s index goes mobile-first, consumers get to grips with voice search, and technology advances to avail of image identification in our…
How to turn off ad tracking in Google, Bing and Yahoo!
We all know that our favorite search engines track and collect a lot of data about us in order to personalize the…
Emoji appear in Google AdWords ads titles
Emoji have been spotted in the wild in Google AdWords ads titles, giving rise to speculation that this option may be rolled…
How will Google’s new ‘Ad’ label impact marketers?
Google started testing a new ‘Ad’ label in January this year, and late last week it was confirmed that this will now…
How to target high-income consumers with AdWords
Today I am going to be showing you a deeply hidden gem within AdWords that allows you to target people based on…
How digital marketers can take advantage of Valentine’s Day
More than 50% of adults celebrate Valentine's Day, which means that this is a great opportunity for marketers to promote their products…
What exactly is PPC keyword management anyway?
PPC keyword management gets a fair amount of attention as a topic of conversation (at least in the world of PPC pros!).
Top three programmatic trends in 2017
Programmatic is a game-changing technology in the advertising industry.
Nine crazy predictions for SEO in 2017
It's January, which means you've probably read about 200 expert predictions on the future of SEO in 2017 by now. But if…