Mobile.
Smartphone Search Engine Crawlers & Mobile URLs
With Google introducing the Googlebot for smartphones crawler and Bing embracing a “one URL per content item” strategy, life has become a…
Smaller-Screen Creative: Why Smartphones & Tablets Aren’t Created Equal
Smartphone and tablet ownership continues to grow, so why are marketers still approaching mobile advertising in the same way online campaigns are…
4 Ways to Help Consumers Discover Your Mobile App
Mobile marketing is becoming more competitive and to increase app visibility, brands with a mobile strategy should strongly consider implementing optimization strategies…
Foursquare Paid Search Ads to Launch in June
Foursquare hopes to launch paid search during the next two months. Merchants will be able to promote check-in deals on the platform…
Google CEO: Android Not a Critical Asset
Google's Android system isn't "critical" to the company's success, although it's an "important" part of its future, according to testimony this week…
Who REALLY Needs a Mobile-Friendly Website?
Mobile-friendly websites are quickly becoming a necessity to a complete marketing effort. Although online product purchases have a nature of their own,…
Marissa Mayer Nominated to Walmart Board of Directors
Google Vice President Marissa Mayer has been nominated to join Walmart’s board of directors. Walmart hopes to tap into her experience with…
Google-Oracle $1 Billion Android Patent Trial Begins
The trial between Google and Oracle over the use Java software within the Android operating system began in California yesterday with the…
Facebook’s Instagram Buy ‘All About Mobile’
The $1 billion purchase gives Facebook more ownership over the photo-sharing space. As Facebook has recently begun distributing ads via mobile, Instagram's…
Google Won’t Release New Android Tablet Before July
Google has reportedly delayed the release of its branded Android tablet until July of this year. Company sources report that the company…