Mobile.
Facebook’s Instagram Purchase Faces Government Review
Facebook's $1 billion acquisition of photo-sharing service Instagram is reportedly facing delays of several months, as U.S. regulators probe the deal. As part of the investigation, the Federal…
On Foursquare, $10 Buys Instant Verification For Your Business
Foursquare will charge businesses a fee of $10 to instantly verify their page online. In the past, restaurants, bars, and shops have…
Advertising Your Mobile Apps on Google Just Got a Whole Lot Easier
If you're advertising mobile apps, it just got a lot easier to position your apps in front of active searchers. Not only…
Need a Beer? KegDroid Has Got You Covered!
Do you love beer? Do you love Android? Meet KegDroid, a revolutionary new way to get your beer! Designed by a Google…
Twitter Improves Search, Notifications in iPhone & Android Apps
Twitter has released updates for its iPhone and Android app, providing improved search and notification functions. The new versions of Twitter are…
Foursquare Marketing: Tools for Brands Looking to Tap in to Check-ins
it’s easy to see that Foursquare has clearly won out in the great location-based networking battle. So, what do marketers do if…
Mobile Forecast: Local Dominates Ad Spend
Location targeted ads represent under half of mobile ad dollars, growing to almost 2/3 by 2016. This measures mobile ads shown based…
Smartphone Search Engine Crawlers & Mobile URLs
With Google introducing the Googlebot for smartphones crawler and Bing embracing a “one URL per content item” strategy, life has become a…
Smaller-Screen Creative: Why Smartphones & Tablets Aren’t Created Equal
Smartphone and tablet ownership continues to grow, so why are marketers still approaching mobile advertising in the same way online campaigns are…
4 Ways to Help Consumers Discover Your Mobile App
Mobile marketing is becoming more competitive and to increase app visibility, brands with a mobile strategy should strongly consider implementing optimization strategies…
Foursquare Paid Search Ads to Launch in June
Foursquare hopes to launch paid search during the next two months. Merchants will be able to promote check-in deals on the platform…
Google CEO: Android Not a Critical Asset
Google's Android system isn't "critical" to the company's success, although it's an "important" part of its future, according to testimony this week…
Who REALLY Needs a Mobile-Friendly Website?
Mobile-friendly websites are quickly becoming a necessity to a complete marketing effort. Although online product purchases have a nature of their own,…
Marissa Mayer Nominated to Walmart Board of Directors
Google Vice President Marissa Mayer has been nominated to join Walmart’s board of directors. Walmart hopes to tap into her experience with…
Google-Oracle $1 Billion Android Patent Trial Begins
The trial between Google and Oracle over the use Java software within the Android operating system began in California yesterday with the…
Facebook’s Instagram Buy ‘All About Mobile’
The $1 billion purchase gives Facebook more ownership over the photo-sharing space. As Facebook has recently begun distributing ads via mobile, Instagram's…
Google Won’t Release New Android Tablet Before July
Google has reportedly delayed the release of its branded Android tablet until July of this year. Company sources report that the company…
Google Project Glass Sees the Future of Augmented Reality
Google says that its Project Glass team is aiming to create an augmented reality platform that will bring the benefits of Google's…
Google to Sell Android Tablets via New Online Store?
Google will reportedly launch a new budget Nexus Tablet aimed at the same market as Amazon's Kindle Fire. Google may launch its…
Local Mobile Ad Revenues Forecast: $5 Billion by 2016
Mobile local ad revenues will grow to $5.01 billion in 2016. Meanwhile, mobile local search volume will intersect desktop local searches in…
Mobile to Account for 25% of Paid Search Clicks on Google in 2012 [Study]
Tablets and smartphones offer huge opportunity for advertisers, boasting lower costs per click and conversion with higher click-through rates. A new study…
SEO & PPC: The Comprehensive Starting Points for Driving Mobile Traffic
How do you take the concept of mobile marketing and make it actionable and profitable? Driving Mobile Traffic: SEO & PPC at…
Congress Checks Into Facebook, Twitter, Foursquare iOS App Data Collection
Major technology brands behind more than 30 of the top Apple iPhone applications, including Facebook, Twitter, and Foursquare, have received letters from…
Google Launches GetMo Mobile Optimization Initiative in UK
Google says the UK GetMo campaign aims to provide webmasters and developers with tools for optimizing sites to run on mobile browsers.…
Google-Apple Search Deal Attracts FTC Attention
Google's position as the default search engine on Apple's mobile devices is drawing scrutiny from the U.S. FTC. Apple has been subpoenaed…
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