Local.
6 Tips for Aligning Your National, Local SEM Efforts
The volume of local searches continues growing, which means national-level search advertisers must develop strategic plans for incorporating local search into their…
CitySquares.com is Fastest Growing Search Site
Hyper-local search site CitySquares.com is the fastest growing search site, according to Quantcast. Launched in 2005, focusing on Boston, CitySquares opened up…
Microsoft’s Live Maps Schools Google, Yahoo, Ask and AOL in Georgia Mapping
If you’ve been keeping up with the conflict in South Ossetia, perhaps you were curious about where the contentious events were occurring.…
Superpages.com Parent Idearc Media Partners with HelloMetro’s Network of 1500+ .mobi Sites
Idearc Media, which owns Superpages.com and publishes the Verizon Yellow Pages, has announced an advertising partnership with .mobi network HelloMetro. The two…
Top 10 Yellow Pages Searches According to Yellow Pages Association
In 2007, 3.8 billion searches were conducted on yellow pages sites as well as the local listings they provide to search engines…
Universal Thoughts on Local Search
Local search is showing up in your Web browser, at your desk, on your phone, and on your GPS devices -- and…
Has Mobile Local Search Finally Arrived?
Can the iPhone and Google's Android fix the limitations that have plagued mobile advertising and mobile search? It could take a couple…
Yellow Pages Beat Other Local Media in Online Sales in 2007
Local directories made 9% of their gross revenues online in 2007, while other local media such as newspapers and TV only made…
The Local Advertiser of Today and Tomorrow
Gauging and prioritizing emerging media such as local search is vital to capturing increased business in a cost efficient manner. Meet the…
What Can TV Learn from Search?
A few television and cable companies appear to have taken a page from the online marketing playbook. But if television networks are…