Industry.
Google Marks Earth Day 2014 With 6 Animated Animal Logos, Including a Hummingbird
For Google's annual salute to Earth Day in 2014, the company has incorporated a series of six animals – the Rufous hummingbird,…
Google Trends Now Lets You Subscribe to Search Topics
Google has announced a new feature to enable people to follow trending topics happening in the world or even down to a…
Google Q1 2014 Earnings: Profits Up as CPCs Slide
Google has revealed profits for the first quarter of 2014 of $3.45 billion, up from $3.35 billion in the same period last…
Microsoft’s Scroogled Campaign: Dead…Again?
Scroogled, Microsoft's anti-Google campaign, has met with mixed results. Derrock Connell, Microsoft corporate president of the Bing Experiences team, recently indicated that…
70% of Consumers Researching Cars Turn to Search Engines First [Stats]
New data from Kenshoo on the automotive industry shows that search engines are the number one place consumers go to find information…
SEO & PPC Q1 2014 Trends: ‘(not provided)’, Mobile & Bing Ads All Grow [Reports]
It’s that time of year when Q1 “state of” reports are published to demonstrate where 2014 stands today. Two reports, one from…
Amazon’s 4 Pillars of Success: A Preview of Jeffrey Eisenberg’s Pubcon SFIMA Keynote
By being customer-centric, continuously optimizing and innovating, and creating an agile corporation, Amazon.com dominates the competition. Jeffrey Eisenberg explains how it became…
What is SEM? Depends on Who You Ask
Early on, search engine marketing (SEM) was originally defined as the umbrella under which both paid and organic search would fall. Over…
‘Let Me Google That For You’ Bill Introduced to U.S. Senate
The bill, sponsored by Senators Tom Coburn and Claire McCaskill, has the purpose "To streamline the collection and distribution of government information"…
U.S. Search Awards 2014 Nominations Now Open
No doubt ready to top what was an impressive inaugural event, the U.S. Search Awards will return during Pubcon this year to…