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The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Search Headlines & Links: July 16, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 16 Jul 2007

Industry

Microsoft adCenter Adds Negative Keyword Tool

After a false start last month, Microsoft this weekend upgraded adCenter and gave advertisers the ability to add negative keywords at the…

By Kevin Newcomb · 16 Jul 2007

Industry

Google Sets Expiration on Cookies

Google announced today on its blog that it will expire cookies for visitors who have been more than 2 years from their…

By Frank Watson · 16 Jul 2007

Industry

Incisive Events Coming This Summer

It’s been a busy conference season for search marketers over the past few months, and the pace is finally letting up –…

By Kevin Newcomb · 16 Jul 2007

Industry

Google Confirms Mobile AdSense Beta

Word of a new version of AdSense for mobile users began spreading last week, and a Google spokesperson has confirmed that it…

By Kevin Newcomb · 16 Jul 2007

Industry

Rediff Possible Google, Yahoo Buy To Imrove India Presence

The value of Rediff India Ltd. – which owns one of India’s most popular consumer Internet portals – has been speculated as…

By Frank Watson · 16 Jul 2007

Industry

Google Responds To Aussie Fraud Claims

Google has responded to the “legal proceedings by the Australian Competition and Consumer Commission (ACCC) that Google has failed to adequately distinguish…

By Frank Watson · 16 Jul 2007

Industry

AdSense Adds CPA Ads With CPC, CMP Ads

A thread over at WebMasterWorld is discussing the integration of Cost Per Acquisition (CPA) ads into the AdSense mix. CPA had been…

By Frank Watson · 15 Jul 2007

Industry

SEW Experts: Boosting CTRs in a Search Fragmenting World

In today’s Search Ads column, “Boosting CTRs in a Search Fragmenting World,” Tony Wright reports further on the fragmentation of search with…

By Kevin Newcomb · 15 Jul 2007

Industry

Search Headlines & Links: July 13, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 13 Jul 2007