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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

The Guts of an Enterprise-Level Web Analytics Audit

One of the biggest problems faced by large companies is knowing how to interpret Web analytics data. Chris Boggs gives you the…

By Chris Boggs · 20 Jul 2007

Industry

SEW Experts: Getting Started in Local Search

In today’s Vertical Challenge column, “Getting Started in Local Search,” Gregg Stewart introduces a new column, Local Search, with information on how…

By Kevin Newcomb · 19 Jul 2007

Industry

SEW Experts: The Guts of an Enterprise-Level Web Analytics Audit

In today’s Outsourced column, “The Guts of an Enterprise-Level Web Analytics Audit,” Chris Boggs gives you the lowdown on a site side…

By Kevin Newcomb · 19 Jul 2007

Industry

SES Latino — Interview with Conference Chair Nacho Hernandez

Hernandez discusses the rapid growth of the Hispanic and Latin American market, and the wide-open opportunities coupled with special challenges for search…

By Grant Crowell · 19 Jul 2007

Industry

Search Headlines & Links: July 19, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 19 Jul 2007

Industry

Google-DoubleClick Deal Faces Congressional Scrutiny

Google execs will be called to defend the potential $3.1 billion acquisition of DoubleClick before both House and Senate Subcommittees, according to…

By Kevin Newcomb · 18 Jul 2007

Industry

Google Expands Newspaper Ads

Google has opened up its Print Ads program to all AdWords customers, giving them the ability to purchase ads in approximately 225…

By Kevin Newcomb · 18 Jul 2007

Industry

SEW Experts: Creating Link Love With Informational Videos

In today’s Link Love column, “Creating Link Love With Informational Videos,” Sage Lewis gives some advice for creating B2B videos that can…

By Kevin Newcomb · 18 Jul 2007

Industry

Search Headlines & Links: July 18, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 18 Jul 2007

Industry

Planning your Search Strategy for the Latino Market

We present recommended preparation strategies by established SEMs in the Latino arena, along with a resource list of how and where to…

By Grant Crowell · 18 Jul 2007