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The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

How Search Will Save Online Advertising… Again!

The credit crunch might have some casualties, but search won't be one of them.

By Kevin Ryan · 05 Sep 2007

Industry

SEW Experts: 7 Tips for High Value Analytics

In today’s By the Numbers column, “7 Tips for High Value Analytics,” Eric Enge gives you 10 key steps for maximizing your…

By Kevin Newcomb · 04 Sep 2007

Industry

SEW Experts: How Search Will Save Online Advertising… Again!

In today’s Searching for Meaning column, “How Search Will Save Online Advertising… Again! ,” Kevin Ryan says that the credit crunch might…

By Kevin Newcomb · 04 Sep 2007

Industry

Highlights from the SEW Blog: August 27-31, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 04 Sep 2007

Industry

Search Headlines & Links: September 4, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 04 Sep 2007

Industry

Yahoo to Acquire Behavioral Targeting Ad Network

Yahoo has entered an agreement to acquire BlueLithium, the fifth-largest U.S. ad network, for approximately $300 million in cash. Much of BlueLithium’s…

By Kevin Newcomb · 04 Sep 2007

Industry

Mastering Yahoo Panama

When Yahoo Panama launched in the U.S., some Wall St. analysts practically cheered at the arrival of the much anticipated but oft-delayed…

By Kevin Heisler · 04 Sep 2007

Industry

Interview with Kevin Ryan of SES

Now that SES San Jose 2007 is past, it seems like a good time to publish the interview I did recently (just…

By Eric Enge · 04 Sep 2007

Industry

Say “Bah Humbug” to Holiday Marketing Stress

How to avoid holiday stress by getting a jump start on your holiday marketing campaigns.

By Carrie Hill · 04 Sep 2007

Industry

SEW Experts: Optimizing Pages for New and Improved Search Engine Users

In today’s au Natural column, “Optimizing Pages for New and Improved Search Engine Users,” Mark Jackson takes a look at changes in…

By Kevin Newcomb · 03 Sep 2007