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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Google Includes Place Pages Ad Info on Placement Performance Reports

In September, Google launched Place Pages, which aggregate content to give a fuller listing for local content in Google Maps. Ads appear…

By Nathania Johnson · 10 Nov 2009

Industry

Google Caffeine Sandbox Closed; Expect New Index Soon

In August, Google released a developer preview of their new index, dubbed Google Caffeine. Changes in the index appeared to be largely…

By Nathania Johnson · 10 Nov 2009

Industry

Holiday Search Marketing? You’d Better Be!

Tips for using PPC, retargeting, e-mail marketing, and viral marketing to help boost holiday sales.

By Carrie Hill · 10 Nov 2009

Industry

Judge Gives Google and Authors Another Book Settlement Extension

Today, Google and the Association of American Publishers were supposed to have reached a new settlement, but instead asked for another extension.…

By Nathania Johnson · 09 Nov 2009

Industry

Google AdWords Adds Two New Alerts

Google AdWords has launched new alerts to help you manage your paid search campaigns. Under the Opportunities Tab, Google has added alerts…

By Nathania Johnson · 09 Nov 2009

Industry

Murdoch to Google: Drop Dead

Okay, so News Corp. Chief Executive Rupert Murdoch didn’t really tell Google to drop dead. That’s just an attention getting device like…

By Greg Jarboe · 09 Nov 2009

Industry

Facebook Fan Pages 101

Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages.

By Ron Jones · 09 Nov 2009

Industry

Go to SES Berlin or SES Chicago for Nine Trainers Training

During the past seven weeks, I’ve shared seven compelling reasons for going to either Search Engine Strategies Berlin or SES Chicago 2009.…

By Greg Jarboe · 09 Nov 2009

Industry

5 Google Updates for 11/6/09: News, Maps, Books, Music and Mobile

It’s the end of another eventful week in search blogging, and once again there are several Google updates just piled up waiting…

By Nathania Johnson · 06 Nov 2009

Industry

PRSA 2009 International Conference Features Two Online Marketing Heroes

I’ll by flying to San Diego this weekend to speak at the PRSA 2009 International Conference next week. Lee Odden, CEO of…

By Greg Jarboe · 06 Nov 2009