Industry.
Google Groups Becoming a Gold Mine for SEO Information
Google Groups recently relaunched with a new look and feel. One of the most popular groups in the search engine optimization community is the Webmaster Help group. This…
Another Look at the SEMPO Data
SEMPO research committee co-chair Kevin Lee digs deeper into the findings from the groups State of Search Engine Marketing report in his…
Google Reportedly Buys In-Game Ad Company
Google’s on-again, off-again deal to buy AdScape is apparently on again, according to Red Herring. Google will reportedly buy the in-game advertising…
Advertising Breakdown by Industry, December 2006 and January 2007
The industry breakdown of ad placements and unit types and top 25 companies placing sponsored links.
Search Headlines & Links: Feb. 15, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Yahoo’s Local Ad Options
Patricia Hursh tackles the finer points of local ad options available in Yahoo’s Panama platform in her ClickZ column today, Yahoo Local…
Google Webmaster Team Clarifies Nofollow
In a post at Search Engine Roundtable, Barry Schwartz points out that Googler Adam Lasnick has been busy explaining the effects of…
Yahoo Reorg In Full Effect: Advertiser and Publisher Group Changes
Back in December, Yahoo announced a sweeping reorganization that created three new operating groups and shuffled execs to lead those groups. Now…
Job-Hunt.org: An Old-Fashioned Success Story
Building solid relationships, and doing some old-fashioned marketing, can be a successful business strategy.
Search Headlines & Links: Feb. 14, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Data Mining: The Heart of Analysis
What do you do when the needle won't move anymore -- when you can't invest another dollar in your paid search program…
Google to Update Ad Quality Scoring
Google announced today that it will be updating its ad ranking algorithm for AdWords, and making that process a bit more transparent…
New Social Search Features from Eurekster
Eurekster has announced a whole new set of social features in their Swicki search platform. These new features, discussed here last week,…
Avinash Kaushik Talks About Competitive Intelligence Tools
Last Friday I had a chance to put together a podcast with Avinash Kaushik. Avinash is the publisher of the Occam’s Razor…
Krugle Partners with the Yahoo Developers Network
Krugle, Inc., the code search engine for developers, announced today a partnership with the Yahoo! Developer Network (YDN). This partnership will result…
Sweethearts Search, Buy Valentines on the Web
Organic search results drove equal or higher visits and conversions to e-commerce sites for Valentine's day.
Shopzilla Shuffles Execs, Leads Scripps’ Push Online
Shopzilla announced Tuesday that its founding chairman and its president of two years will depart from the shopping search engine in the…
AOL Turns Up Dial on FullView Marketing
AOL launched its new FullView search interface in October, integrating Google search results with multimedia, local or other content from AOL and…
Google to Test CPC-based Site Targeting
Google announced plans to begin a test of CPC-based ads using the site targeting feature. Site targeting allows advertisers to choose individual…
Search Headlines & Links: Feb. 13, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Is Google News the Tail Wagging the News Search Dog?
Why does Google News get more press and blog mentions than other news search engines, when Yahoo News and AOL News have…
The Tail that Wags the News Search Dog
Why does Google News get more press and blog mentions than other news search engines, when Yahoo News and AOL News have…
Search Marketing Is…
A recent thread on the Web Analytics Forum on Yahoo Groups asked members to provide an explanation for what they do that…
Retrevo Closes on Series B Financing
I just learned that Retrevo, the search engine for consumer electronics product information, closed a Series B venture financing round for $3.2…
Yahoo Searchlight Awards Show Next Week
Yahoo’s second annual Searchlight Awards show rewarding creativity and innovation in search will be held next week in New York. Attendees at…
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