Industry.
Highlights from the SEW Blog: April 30, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Utah Legislators Doing Research — After They Passed the Law
After passing a misguided Trademark Protection Act that will ban advertisers from using the trademarked terms of their competitors to target ads…
Yes, Virginia, there is a natural and paid search synergy
“Does running a natural search campaign and a paid search campaign together create more value than running them in a non-integrated manner?”…
Search Headlines & Links: Apr. 27, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Is Zunch Communications’ Bankruptcy a Sign of Things to Come?
Zunch Communications has declared bankruptcy, but Zunch Worldwide lives on. The new entity bought the assets and took on some of the…
Google Adding Print Purchasing to AdWords Interface
To improve their sales numbers for print media, Google is adding a Print Tab to AdWords accounts. Scheduled for an extended beta…
Today’s Outsourced Column
In today’s experts column, Chris Boggs gives you An Insider’s View of what life is like at Avenue A/Razorfish, and breaks down…
6% of Web Sites are Real Estate Related
RISMedia recently published an interesting article about How the Internet is Reshaping Real Estate. The article quotes a February 2007 survey by…
Microsoft Ad Revenues Up 23%
Microsoft reported its Q3 earnings yesterday, announcing overall revenue of $14.4 billion, up 32-percent year-to-year. Net income of $4.93 billion, a 65-percent…
Genie’s Searching For Gamers
While we’re all inundated with new vertical searches, the Gaming vertical is an interesting one. This isn’t as common as the myriad…
Active Athletes In The Lead
Maybe there is a point where verticals can be connected to create critical mass. During this week’s Ad-Tech, I learned about a…
An Inside View of the Agency
Chris Boggs breaks down some common roles within agency teams, and explains the approach to working alongside others.
Search Headlines & Links: Apr. 26, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
The Gentrification of the Search Industry
Changes in Search Engine Strategies over the years mirror the changes in the industry, which seems to be moving from early adopter…
The Search Neighborhood is Changing
The search industry is changing at a rapid pace, that’s clear. Many people and companies that were relevant just a few years…
Images and videos appear at top of Yahoo News results
Over the past two days, images and videos have started to appear at the top of results pages for relevant queries on…
Meet the Newest Link Love Columnist, Sage Lewis
We welcome aboard a new SEW Expert, Sage Lewis, in today’s Link Love column, where he will be sharing commentary and expertise…
In House SEO for Big Brands / Big Sites
While the actual SEO techniques between small sites and large sites do not necessarily change, the hurdles one has to clear can…
Search Headlines & Links: Apr. 25, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Microsoft Live Search Loses Another Exec
Dane Glasgow, general manager for Live Search, is leaving the company to work for various nonprofits and spend more time with his…
Google Builds AdWords Storefront for Intel Resellers
Beginning next week, Intel’s channel partners will be able to plan and buy AdWords campaigns via a custom storefront created by Intel…
Book review of How to Win Sales & Influence Spiders by Catherine Seda
Industry and SES veteran Catherine Seda has authored a new book published by New Riders entitled: How to Win Sales & Influence…
Ask to Launch Contextual Ad Network
Advertisers buying search ads in Ask.com’s Ask Sponsored Listings (ASL) program will soon have the option of buying contextually-targeted ads on IAC-owned…
Search Headlines & Links: Apr. 24, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Microsoft Accused Of Patent Violation In .Net Methodology
Computing.co.uk reported that Microsoft is being sued by Vertical Computer Systems for patent infringement of their SiteFlash product. According to the suit,…
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