Industry.
Search Headlines & Links: November 2, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from…
Seth Godin Dishes Out Meatball Sundaes
Today, SES Chicago keynote speaker Seth Godin spent an hour dishing out his marketing wisdom on a webcast with our own Kevin…
Del.icio.us and StumbleUpon: A Social Media Primer
Both sites can send you traffic, and help you build links. However, the most important use of the two sites is to…
Search Headlines & Links: November 1, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
GoogleClick Clears One Hurdle, Another Looms
Google’s planned $3.1 billion acquisition of DoubleClick cleared another regulatory hurdle this week when the Australian Competition and Consumer Commission (ACCC) announced…
Ask.com Carrying IAC Through Tough Times?
Ask.com’s strong performance is helping offset a rough quarter on parent IAC, driven largely by a troubled mortgage industry’s impact on its…
Google Custom Search Overlay
The Google Custom Search blog just announced a new feature, the Custom Search Results Overlay. What it does is provide a way…
SEW Experts: How Site Architecture Influences Link Building
Site architecture determines how successful link building campaigns will be. In today’s Link Love column, “How Site Architecture Influences Link Building,” Justilien…
Most Searchers Have Two Words for Google
A higher percentage of searches contain two words than one, three, or more word phrases.
Search Headlines & Links: October 31, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
AviationWeek Launches Vertical Search Engine
If you are looking for anything to do with global aviation, aerospace, and defense industries then AviationWeek.com has just launched a search…
Relevance is Relative
Google is perceived by many as being “the best” search engine, returning the most relevant results. But is it really the best…
Google Adds Site Location To Webmaster Tools
Google has finally added the ability to tell them where your site is located. This much discussed topic involving domain extensions, location…
Yahoo Quietly Making Algorithms Changes
Yahoo announced they have been making changes to their crawling, indexing and ranking algorithms over the past few days. Guess we were…
Do Not Track List? AOL Letting Users Opt Out of Tracking
The New York Times is reporting that AOL will allow their users to opt out of tracking. This stops the behavioral information…
Google to Launch OpenSocial APIs
Shortly after losing out to Microsoft in its efforts to woo social network du jour Facebook, Google has unveiled OpenSocial, a set…
Achieving Brand and Affiliate Harmony in Search
Forget brand vs. brand brawls in the search engines. The new UFC: Affiliate vs. brand at SES @ A4U London.
SEW Experts: Life after SERP: A/B Split and Multivariate Testing
When searchers find your site, what will they see? If you’re using A/B split tests and multivariate testing, they’ll see customized results…
SEW Experts: Achieving Brand and Affiliate Harmony in Search
Forget brand vs. brand brawls in the search engines. The new UFC: Affiliate vs. brand. In today’s Searching for Meaning column, “Achieving…
Search Headlines & Links: October 30, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Do I Hear Butterfly Wings Flapping or Sense a Google Algorithm Update?
The organic search marketer works in an environment where the rules can change at almost any time. Since change can come at…
Reservation Road: A Study in SEO-based Movie Promotion
As some SEW readers know, some of our experts and bloggers have taken up the challenge to implement a best practices marketing…
Search Engines and User Query Intent
In my recent Podcast with Bill Slawski we focused on discussing search engine ranking factors. Bill is known throughout the industry for…
SME Brand Strategy: SEM Tactics, Tips, and Tricks – Part 2
Build a small business brand online: Impossible? Not when all forms of online media are converging under search.
SEW Experts: eHobbies and Action Jackson: SEO Quarterly Site Review
Site reviews flesh out advice, best practices, and tips and tricks. In today’s au Natural column, “eHobbies and Action Jackson: SEO Quarterly…
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