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The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,046 articles
Latest in Industry

SEW Experts: On Page vs. Off Page SEO

Off-page SEO factors are getting all the attention these days. But good, old-fashioned, on-page factors are also vital for every SEO project. In today’s au Natural column, “On…

By Kevin Newcomb · 20 Nov 2007

Industry

U.S. Search Engine Rankings, September 2007

Top core search engines and leading engines by share of searches in the U.S. for September 2007.

By Enid Burns · 20 Nov 2007

Industry

Highlights from the SEW Blog: November 12-16, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 19 Nov 2007

Industry

Search Headlines & Links: November 19, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 19 Nov 2007

Industry

AdSense Video Units To Launch In UK, Ireland and Canada

The AdSense blog announced it is adding video units to AdSense users in Canada, Ireland and the UK. “With this new launch,…

By Frank Watson · 19 Nov 2007

Industry

Google Gets Its Court Date In Australia

Australians are taking Google to court over the lack of clear division between paid and organic search results. The courts set the…

By Frank Watson · 19 Nov 2007

Industry

Yahoo Could Be Selling European Units

Seems Yahoo is unhappy with their European marketing efforts, the new head of Yahoo’s European business Toby Coppel told the Financial Times.…

By Frank Watson · 19 Nov 2007

Industry

Bloglines Eric Engleman Interviewed

Recently I had the chance to interview Eric Engleman, the General Manager of Bloglines. We talked about the overall blog marketplace, the…

By Eric Enge · 19 Nov 2007

Industry

SEW Experts: Search Marketing Staffing Crisis

There’s a tradeoff most people face in the process of hiring a search marketing team: hire people with less business experience who…

By Kevin Newcomb · 19 Nov 2007

Industry

SEW Experts: Content Advertising Explained – Part 3

Content ads need to work harder than search ads to distract the reader’s attention from the Web site content that attracted them…

By Kevin Newcomb · 19 Nov 2007

Industry

Search Headlines & Links: November 16, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 16 Nov 2007

Industry

Search Engine Forums Spotlight: November 16, 2007

Found in the search marketing forums: Pricing PPC Campaign Management; Confirmed: No Penalty for Invalid Pages; Google's Neglected Property; and more.

By Kevin Newcomb · 16 Nov 2007

Industry

Microsoft Exec Claims They Will Have 30% Search Market Share

Kevin Johnson, president of Microsoft’s platforms and services division, said he thinks Microsoft can get a 40% share of the search market…

By Frank Watson · 16 Nov 2007

Industry

Thanksgiving Turkey, Image Search, and Missed Opportunities

Thanksgiving is a major holiday for my family. With the first changes of color in the foliage, I begin the counting the…

By Amanda Watlington · 16 Nov 2007

Industry

Clickable Areas on AdSense Redefined

Google announced today on the Inside AdSense blog that it has redefined the clickable area of its text ads to make only…

By Kevin Newcomb · 16 Nov 2007

Industry

SEW Experts: Local Search: Competing All Over the Map

Google Maps, launched with AJAX functionality, draggable maps, and satellite imagery in late 2005, started an “arms race” in development of new…

By Kevin Newcomb · 16 Nov 2007

Industry

Brand Strategies for Search Marketing – Part 1

Do you buy brand keywords? Question No. 1 CEOs ask big brand, large enterprise search marketers. This week: brand strategies and quality…

By Erik Qualman · 15 Nov 2007

Industry

SEW Experts: Brand Strategies for Search Marketing – Part 1

Whether you’re an agency, consultant, or in-house search expert, it’s likely that you will eventually need to answer this key question from…

By Kevin Newcomb · 15 Nov 2007

Industry

SEW Experts: A Winning SEO Plan to Create Buzz, Traffic, Links

How do you engage users, create buzz and generate links all at the same time? In today’s Link Love column, “A Winning…

By Kevin Newcomb · 15 Nov 2007

Industry

Search Headlines & Links: November 14, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 14 Nov 2007

Industry

Vanessa Fox is on the Move

Vanessa Fox, formerly the driving force (and friendly face) behind Google Webmaster Central, is on the move again. Vanessa left Google in…

By Kevin Newcomb · 14 Nov 2007

Industry

SES Webcast Today: How Large Enterprises Effectively Integrate Paid & Natural Search Marketing

There’s still time to sign up for a webcast beginning at 1 p.m. EST today discussing the challenges large enterprises face when…

By Kevin Newcomb · 14 Nov 2007

Industry

Using Google Trends to target cities with press releases

Mike Cheslar of eVisibility Insider has figured out a simple yet clever strategy to make sure that your press releases are seen…

By Greg Jarboe · 14 Nov 2007

Industry

Understanding the Global Search Marketplace – Part 1

Global search marketing. Search query growth. Ryan scores exclusive comScore data. Part 1 of a series.

By Kevin Ryan · 14 Nov 2007

Industry

Advertising Placements by Industry and Top Sponsored Links, October 2007

The industry breakdown of ad placements and unit types and the top 25 companies placing sponsored links.

By Enid Burns · 14 Nov 2007

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