Industry.
Search Engine Year-End Predictions: 2007 Scorecard
Search engine gurus: Scorekeepers are grading your year-end predictions. How did you do in 2007?
SEW Experts: PPC.edu: Learn AdWords, Yahoo Search, adCenter Online
SEO can take months or longer to get the results you’re looking for. What’s the alternative? PPC advertising. In today’s SEM.EDU column,…
$25 Million Google Giveaway
When one of the Fortune 50 Most Powerful Women in Business leads a conference call, you can bet Search Engine Watch will…
Hugo Guzman: Ode To Search Optimization
Guest SEOBook blogger Hugo Guzman of Zeta Interactive wrote an inspiring ode to our industry today. He inspired me who is launching…
Search Headlines & Links: January 16, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
SEMPO State of the Search Marketing Industry Survey Now Open
SEMPO, the Search Engine Marketing Professional Organization, is once again gathering feedback from search marketers for its annual State of the Search…
Google American Idol: Competition For AdWords Local Search Talent
Search marketing firms and in-house teams often have a hard time finding qualified PPC employees. Now Google may change all that by…
Search Doesn’t Matter
Is Google the Microsoft of the new millennium? Does search matter the way IT did four years ago?
Advertising Placements by Industry and Top Sponsored Links, December 2007
The industry breakdown of ad placements and unit types, and the top 25 companies placing sponsored links.
SEW Experts: Search Doesn’t Matter
Is Google the Microsoft of the new millennium? Does search matter the way IT did four years ago? In today’s Searching for…
SEW Experts: What’s Your Link Building Marketing Mix? – Part 2
If you’ve been following the search industry at all for the past year, you probably heard about Google’s war on paid links.…
Q&A with Nick Carr, Author of The Big Switch
Author and SES London keynote speaker Nick Carr says that cheap computing, like cheap electric power did 100 years ago, cheap computing…
Search Headlines & Links: January 15, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Experienced InHouse SEM Getting the Big Bucks
SEMPO published an interesting report about average salaries for inhouse search marketers, with experienced SEMs getting mid-to-high $100,000 salaries, as reported in…
Cheap Computing Will Change Everything
Nick Carr, author of The Big Switch: Rewiring the World from Edison to Google, is the keynote speaker at Search Engine Strategies…
Wired Or Tired: West Coast SEMers Infighting Getting Attention
So Danny posted an article about how Wired was allowing direct links in their wiki – no big deal I thought –…
Yahoo Yang Interview Exclusive Avi File
The most highly-anticipated webcast in the search engine world: Yahoo’s Q4 and full year 2007 earnings conference call (Jan. 29, 5 pm…
Search Engine Marketing on the Efficient Frontier – Part 2
Why Efficient Frontier will finally break into the top quadrant in 2008.
Search Engine Conferences: Where CMOs Meet Social Media
What your CMO didn't learn at Harvard Business School about social media.
Today is deadline for SES New York early bird special
If you are planning to attend Search Engine Strategies New York, which will be held March 17-20, 2008, you can save $600…
SEW Experts: Google Universal Search Makes SEO More Powerful
Universal Search, a.k.a. blended search, is changing the SEO game. In today’s au Natural column, “Google Universal Search Makes SEO More Powerful,”…
SEW Experts: Search Engine Conferences: Where CMOs Meet Social Media
Most companies have little to no understanding about social media optimization and what it can do for their organizations. In today’s Big…
SEW Experts: Search Engine Marketing on the Efficient Frontier – Part 2
Mention the word “algorithm” and media buyers and online marketers flee for cover. But the list of SEM firms and technology providers…
Highlights from the SEW Blog: January 7-11, 2008
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Search Headlines & Links: January 14, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
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