Industry.
SEW Experts: How To Educate Search Staff from Scratch
Educating employees in SEO and PPC marketing can seem impossible when they have no search background. In today’s SEM.EDU column, “How To Educate Search Staff from Scratch,” Ron…
Search Headlines & Links: January 30, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Search Marketers’ Wish Lists
We've collected the "wish lists" of several search engine marketers, sharing what they want most from search engines in the coming year.
Search Engine Market Share: comScore’s December Scorecard
Google increased its slice of the growing global search pie in just-released search engine market share stats from comScore. In 2007, searches…
1,000 Yahoo Layoffs and 4 Key Yahoo Trends for CEOs
Yahoo Panama posted a 20 percent improvement in RPS (Revenue Per Search) in Q4, following three consecutive revenue growth quarters. “Yahoo O&O”…
Microsoft adCenter Partnering With WSJDN
Microsoft has announced it will provide the advertising for the Wall Street Journal Digital Network (WSJDN), which includes Barrons and marketWatch as…
Who Are The Real Online Influencers?
The prominent players in our space may not have the impact they think they have, if you follow the ideas explored in…
The Day the Agency Model Died
The agency model died in Paris. No, not Gisele Bundchen or Carla Bruni. Kevin Ryan on Google, Publicis, WPP and the Angel…
SEW Experts: The Day the Agency Model Died
Endless possibilities might not be the best way to label the latest round of partnership redefining. It will end, just maybe not…
SEW Experts: The New Age of Search Marketing
One of the more misunderstood parts about the Web environment today is just how much the user is in control. In today’s…
Search Headlines & Links: January 29, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google Bar Codes and Three Martini Lunches
Google is now the network that connects the social graph of the advertising industry. From global AAAAs to interactive agencies to SEM…
Balogh Named New Yahoo CTO
Aristotle “Ari” Balogh, 43, was named CTO for Yahoo! today, according to the Yahoo press release. “World-class technology development is a critical…
Google So Big They Don’t Know Their Own Products
The presentation of various Google products detailed by Kevin Heisler may have given a bunch of people a little insight into the…
The Future of Search: All the Media That’s Fit To Be Googled
In the search engine war games within Google, a strange thing is happening. The humans are winning.
SEMPO Nominees for Board of Directors
SEMPO, the Search Engine Marketing Professional Organization, has announced the nominees for its 2008 board of directors. The 2008 board will consist…
SEW Experts: The Future of Search: All the Media That’s Fit to Be Googled
The battle between search engines and human beings has moved to a new stage where online advertising and search ads are overtaking…
SEW Experts: Online Retail SEO: Holiday Shopping Seasonality
The Q4 holiday season makes or breaks the success of online retail. Yet many companies don’t realize how important the holidays are…
SEW Experts: SEO Millionaire: Who Wants to Be One? – Part 2
Last week, we challenged SEOs to identify which of the big three travel sites has a canonical issue? In today’s au Natural…
Search not understood and used in PR campaigns
The Public Relations Society of America’s Los Angeles chapter holds an event in January of each year where they have a panel…
Highlights from the SEW Blog: January 21-25, 2008
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Search Headlines & Links: January 28, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Property of Google? No! The Google of Property
While many startups aspire to become “The Property of Google,” UK-based DotHomes wants to be “the Google of property.” Just when you…
SEW Experts: Inside AdWords and Contextual Advertising: The Tipping Point
Once the ugly stepchild of online ads, contextual advertising has shed its “remnant inventory” reputation. In today’s Content Advertising column, “Inside AdWords…
Google NYC and Digitas Lead Google-Publicis Partnership
Google’s Tim Armstrong, president North American advertising and commerce, and Penry Price, vice-president of North American sales, with Digitas Chairman and CEO…
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