Search News & Headlines Around the Web – April 8, 2011

Here’s a roundup of today’s other search news and headlines from around the web, sorted by category.

Search Industry News

Search Advertising

Social Media Marketing

Local Search

Mobile Search

International Search

Video Marketing

SES Conference & Expo

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Industry

What is SEM? Depends on Who You Ask

Early on, search engine marketing (SEM) was originally defined as the umbrella under which both paid and organic search would fall. Over the years, however, "search engine marketing" has come to mean different things, depending on who you ask.

Industry

How to Hire (and Keep) Digital Marketing Talent in 2014

Executives are unhappy with the skills of digital and social media team talent. A large talent gap is hurting sales, employee retention, and marketing ROI. But all hope isn't gone. Check out these tips on hiring and keeping digital marketing talent.