SEO.
53% of Organic Search Clicks Go to First Link [Study]
When it comes to paid search, 55 percent of search engine results pages have ads. Although 61 percent of paid search ads…
Winning Friends, Influencing People: 71% of SEOs Report More Company Buy-In
The trends suggest SEO has been increasingly maturing in the organization and the barriers of skepticism that have historically kept enterprise SEO…
The 70/20/10 Model for SEO & Content Excellence
While data-centric methodologies are imperative to creating “foolproof” content that works, gaming algorithms is a temporary solution to a long-term marketing investment.…
14 Ways to Leverage In-House Experts for Branding, Influence & Links
In-house experts are often untapped assets that PR, media relations, content strategists, SEOs and marketing departments should leverage to net authoritative links,…
Why Do Some Sites Rank Faster Than Others?
SEO prospects continue to ask, “How long until I’ll see results”? As with most things in SEO, the question begs more questions:…
Google Penguin Refresh Completes Trilogy of Search Terror for SEOs
Halloween isn’t until Oct. 31, but some SEOs have been dealing with an unexpected horrifying start to the month. A Google Penguin…
Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates
Many of the 65 algorithmic and search changes Google made in August and September were related to local search results, snippets and…
Should SEO Departments be Renamed “Content Marketing” Departments?
Content marketing is having a big impact on marketers. Some believe it will change SEO. But in the breathless rush to “the…
Google’s Knowledge Graph: Implications for Search & SEO
The Knowledge Graph is not only transforming Google but it is paving the way to transform the approach towards SEO. Here are…
Website Traffic Down? Might Be Google EMD Update, Might Be New Panda Update
Google has confirmed that a Panda update rolled out almost simultaneously with their recent Exact Match Domain update, causing much confusion amongst…