- 249
- articles
- 2010–2014
- on Search Engine Watch
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- most covered
Thom Craver
2013
Google Offline Conversion API a Blessing and a Curse
Google's DoubleClick division announced the Conversions API to help retailers quickly and automatically track off-line conversions originating from paid ad…
2012
Yahoo Year in Review 2012: Election, iPhone 5 & Kim Kardashian
For the 12th consecutive year, Yahoo has revealed the most popular searches of the year. From memes and obsessions to…
Don’t Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign
In a message geared toward holiday shoppers, Bing is calling out Google for it's new paid ad shopping results model.…
Properly Attributing Email Campaigns in Analytics
Many third parties will create email campaigns, distribute them to lists of prospective customers, and measure successful deliveries and click-throughs…
How to Measure File Downloads Using Events & Virtual Pageviews in Google Analytics
If one of your goals is to have a website visitor download a file, such as a PDF, then you…
Google Tag Manager Helps You Sort Out Code Overload
Google Tag Manager, a free new tool from Google, helps you organize all your tags into one slick piece of…
Bing Adds Klout As An Influencer and Vice Versa
Klout and Bing have teamed up to include Klout Scores and influential topics into the Social Sidebar. And on Bing…
Six Degrees of Kevin Bacon Comes to Google: Search for Any Actor’s ‘Bacon Number’
Have you ever played the game Six Degrees of Kevin Bacon? Google has now made it even easier, offering a…
Bing Will Be the Default Search Engine on Kindle Fire
Continuing their aggressive positioning to get people to try Bing, Microsoft and Amazon have partnered up to make Bing the…
Star Trek Google Doodle Boldly Goes Where No Doodle Has Gone Before
Trekkies and geeks worldwide will certainly rejoice at today's Google Doodle – complete with animations and its own storyline –…