- 408
- articles
- 2011–2013
- on Search Engine Watch
- Industry
- most covered
Miranda Miller
2012
Google Panda & Penguin: A New Way for SEOs to Measure True Impact
How is the overall impact of a Google Panda or Penguin update/data refresh measured, beyond Google’s own numbers? PM Digital’s…
Google Updates Above the Fold Page Layout Algorithm
Google’s Matt Cutts has announced the first official update to January’s Page Layout algorithm, designed to reward sites with content,…
53% of Organic Search Clicks Go to First Link [Study]
When it comes to paid search, 55 percent of search engine results pages have ads. Although 61 percent of paid…
Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates
Many of the 65 algorithmic and search changes Google made in August and September were related to local search results,…
Marketing to the Mindset: How to Match Social Content to User Intent
Understanding how the consumer mindset differs on personal vs. professional social networking sites enables marketers to better tailor content to…
Facebook-Datalogix Partnership to Track Offline Purchases by 100 Million+ Households
Facebook is teaming up with a market analytics company that uses loyalty programs to track purchases to launch a program…
Website Traffic Down? Might Be Google EMD Update, Might Be New Panda Update
Google has confirmed that a Panda update rolled out almost simultaneously with their recent Exact Match Domain update, causing much…
Google Warns of Upcoming Exact Match Domain Algorithm Change
A tweet from Google’s head of web spam spells trouble for webmasters who have relied on keywords in their domain…
Google Trends and Insights for Search Become One Mobile-Friendly Service
A Google Trends update gives the tool a new interface and incorporates features from Insights for Search, which has been…
Men Cost Less to Reach with Facebook Ads, Click More
There’s no gender balance on Facebook; though more women are on the network, marketers allocate more budget targeting men, who…
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