- 52
- articles
- 2009–2015
- on Search Engine Watch
- Industry
- most covered
Michael Bonfils
2011
Global Strategies For Google’s Panda Update
How to prepare your international sites for Google's latest algorithm update.
Social Media Around the World: Current Trends and Future Growth
A look around the globe reveals a diverse social media marketplace and plenty of opportunities for marketers.
5 Factors to Help You Identify the Best Global Search Markets
Why analytics, keyword research data, competition, technical challenges, and e-commerce challenges are the most important factors for identifying potential international…
2010
International Search Marketing Year in Review & 2011 Preview
Looking back at some of the biggest game changers in our industry and what we can learn from them, as…
Choosing a Naming Convention for Global Search Marketing
The pros and cons of ccTLDs, subdomains, subdirectories, IDNs, and RegionalTLDs in international search.
Top Tips for Search Engine Marketing in Germany, Part 2
Four more SEM/SEO tips to help your efforts in the difficult German market.
Top Tips for Search Engine Marketing in Germany, Part 1
These five tips, and a lot of patience, will help your SEM/SEO efforts in the difficult German market.
10 Missed Opportunities in Search Engine Marketing in Japan, Part 2
More advice for navigating the Japanese market, including: translations, keyword research, search engine optimization, blogs/ social media, and trust/user engagement.…
10 Missed Opportunities in Search Engine Marketing in Japan
Why Japan is the most difficult country to provide both natural search engine optimization and paid search marketing service for.…
Dialects, Diversity and Keyword Research
Great tips for improving your ad groups and utilizing linguistic diversity and dialects to expand your list of non-English keywords.
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