52
articles
2009–2015
on Search Engine Watch
Industry
most covered
Author

Michael Bonfils

2012

Industry

Yandex Tries to Solidify Search Dominance, Keep Google Down in Russia

How has Yandex continued to hold off Google in Russia? Anton Popov, head of sales and marketing at Yandex, discusses…

08 Mar 2012

Local

Newest International SEO Challenge: Hreflang & Canonical Tags

Google is telling us that we should use a regional subtag on each URL to help Google’s spider figure out…

17 Jan 2012

2011

Local

SEO for Naver – Korea’s Largest Search Engine

Naver feels that users can’t be perfectly satisfied with their search intention. Hence, Naver offers the search results of the…

23 Nov 2011

Local

How to Launch an English Only Global Search Marketing Campaign

With 350 million speakers, English is still the most widely spoken language of business and international commerce. If you’re thinking…

26 Oct 2011

Local

5 Options for Choosing a Country, Region, or Language Selector

For multinational or international companies, there are many choices when it comes to selectors. What’s most important is that you…

31 Aug 2011

Industry

Bada Bing! It’s Baidu Bing – English Search Marketing In China

The Baidu-Bing relationship provides a win-win situation for two of the world’s most important search engines. As an exciting new…

03 Aug 2011

Industry

Macy’s.com Demonstrate Ways to #Fail with Your Country Selector

A friend recently tipped Michael Bonfils off on Macy’s new global strategy for International SEO and he almost fell off…

07 Jul 2011

Local

Top 5 International Link Building Blunders

There are many ways to get international links. Like anything when it comes to link building, it isn't easy. If…

08 Jun 2011

Industry

Search Marketing Guide to Naver, Korea’s Most Popular Search Engine

If you're considering search advertising in Korea, Naver is not to be ignored. This 12-year-old Korean search engine and portal…

11 May 2011

Social

Why Facebook is Wiping Out Orkut in India & Brazil

When Facebook's destruction of Orkut began and why Facebook is driving these massive populations to start using it at such…

13 Apr 2011

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