Kevin Newcomb
2,108
articles
2005–2009
on Search Engine Watch
Industry
most covered
Author

Kevin Newcomb

2008

Industry

SEW Experts: Don’t Waste Money on a So-Called SEO Specialist?

A publication sent to American Express small business cardholders suggests that SEO is a waste of money. In today’s au…

05 Feb 2008

Industry

SEW Experts: 4 Ways Google AdWords Can Increase Small Business Profits

Sometimes AdWords accounts are set up with the best of intentions, only to languish or be turned off because they’re…

05 Feb 2008

Industry

Highlights from the SEW Blog: January 28-February 1, 2008

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the…

04 Feb 2008

Industry

Search Headlines & Links: February 4, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…

04 Feb 2008

Industry

SEW Experts: Search Marketing Trends That Matter

Search optimization and advertising is gaining its rightful place among marketers’ tools. In today’s Search Ads column, “Microsoft-Yahoo: Search Marketing…

04 Feb 2008

Industry

SEW Experts: How to Target Sites in AdSense

Last year, Google took another pioneering step and rolled out an AdWords feature that let advertisers place ads on specific…

04 Feb 2008

Industry

Search Headlines & Links: February 1, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…

01 Feb 2008

SEO

Super Bowl Advertisers Mostly Unprepared, Search-wise

It seems that every year it’s the same story. Advertisers pony up big bucks to create and air an ad…

01 Feb 2008

Industry

Yahoo Board, Sans Semel, to Consider Microsoft Bid

Yahoo’s board of directors has issued a statement saying it will evaluate Microsoft’s unsolicited bid to acquire Yahoo for $44.6…

01 Feb 2008

Industry

SEW Experts: Why All Links Are Paid Links in the Travel Trade

Google, Yahoo, and MSN aren’t going to quickly discount some long-standing links, reciprocal or not. In today’s Vertical Challenge column,…

01 Feb 2008

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