- 2,108
- articles
- 2005–2009
- on Search Engine Watch
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Kevin Newcomb
2008
SEW Experts: Taking the Fear Out of Web Analytics for Your Small Business
Many small businesses are afraid of the perceived complexity of Web analytics. At the same time, they know they can…
Highlights from the SEW Blog: April 21-25, 2008
Featured posts to the Search Engine Watch blog in the past week.
SEW Experts: Killer Site Targeting: PPC Content Scrape & Bake Tools
Successful placement-targeted content campaigns depend on showing your ads on all the right sites. In today’s Content Advertising column, “Killer…
Yahoo Earnings Beat Estimates
Yahoo reported its quarterly earnings today, beating previous analyst estimates. It’s probably the most important earnings report Yahoo has ever…
Highlights from the SEW Blog: April 14-18, 2008
Featured posts to the Search Engine Watch blog in the past week.
SEW Experts: B2B Advertising Brilliance: Word Frequency Techniques for Killer PPC Campaigns
Creating ad groups for a business-to-business (B2B) content advertising campaign can be done by examining the pages that show up…
Highlights from the SEW Blog: April 7-11, 2008
Featured posts to the Search Engine Watch blog in the past week.
SEW Experts: Content Ad Campaign Keyword Strategy Revisited – Part 2
A keyword-targeted content ad group’s keywords should describe the pages/sites where an ad should appear. The best keyword list is…
Search Engine Forums Spotlight: April 11, 2008
Found in the search marketing forums: AdWords Live on Yahoo; Can a Web Site Compete; Is PPC Irrelevant; and more.
Search Headlines & Links: April 11, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…
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