- 2,108
- articles
- 2005–2009
- on Search Engine Watch
- Industry
- most covered
Kevin Newcomb
2008
SearchDay | Landing Pages and the Decision-Making Process
Today's search engine marketing news and opinion: Landing Pages and the Decision-Making Process; Search Trademark Hobby Kit; Yahoo Gains Search…
SEW Experts: Landing Pages and the Decision-Making Process
Landing page optimization and testing is a complex activity that requires knowledge of many fields, including usability, copywriting, math, and…
SEW Experts: Search Trademark Hobby Kit
Who owns the trademark when it comes to search? A lot of angry litigation stems from the huge dollars that…
SearchDay | Small Business Site Architecture
Today's search engine marketing news and opinion: Building it Better -- Small Business Site Architecture; The Ghosts of SEO Past…
SEW Experts: Building it Better — Small Business Site Architecture
Businesses built on a strong foundation grow and flourish. Web sites with solid architecture can have stronger search results. In…
SEW Experts: The Ghosts of SEO Past and Future
When banner ads first came out, there was hardly enough inventory to satisfy advertisers’ needs. Paid search and search engine…
SearchDay | Those Mysterious Quality Scores: Fundamentally Simple
Today's search engine marketing news and opinion: Those Mysterious Quality Scores: Fundamentally Simple; LinkedIn Unveils New Search Platform; hakia Launches…
SEW Experts: Those Mysterious Quality Scores: Fundamentally Simple
The quality scoring system used for search engine ads is based on a complex group and series of calculations that…
SearchDay | The Organic and Paid Balancing Act
Today's search engine marketing news and opinion: The Organic and Paid Balancing Act; The Future of Online Ads: Location, Location,…
SEW Experts: The Organic and Paid Balancing Act
As SERP listings and functionality changes, there are still two types of listings that have weathered the storm and are…
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