2,108
articles
2005–2009
on Search Engine Watch
Industry
most covered
Author

Kevin Newcomb

2008

Industry

SEW Experts: Universal Search: The (War) Elephant in the Room

When the ancient Romans tried to defend themselves from Hannibal’s war elephants, they learned that they needed to throw away…

10 Nov 2008

Industry

SEW Experts: Build Your SEM Network — Get LinkedIn

How does one go about getting a job in search, or enhancing their career as a search professional? In today’s…

10 Nov 2008

Industry

SearchDay | Travel Brands Walking a Social Media Tight Rope

Today's search engine marketing news and opinion: Travel Brands Walking a Social Media Tight Rope; SES Chicago 2008 Invitation and…

07 Nov 2008

Industry

SEW Experts: Travel Brands Walking a Social Media Tight Rope

As if major airlines don’t have enough trouble these days, two well-known brands are in the midst of a very…

07 Nov 2008

Industry

SEW Experts: SES Chicago 2008 Invitation and Primer

An exciting agenda, several SEM experts, great speakers, and plenty of networking opportunities await in Chicago for the Search Engine…

07 Nov 2008

Industry

SearchDay | Obama’s Link Strategy Fuels Election Victory

Today's search engine marketing news and opinion: Obama's Link Strategy Fuels Election Victory; The Account Quality Score: Money Pit for…

06 Nov 2008

Industry

SEW Experts: The Account Quality Score: Money Pit for the Uninformed

In Google AdWords, an ad’s Quality Score calculation is based on how well the account’s campaigns have performed over time,…

06 Nov 2008

Industry

SEW Experts: Obama’s Link Strategy Fuels Election Victory

Internet link love proves more powerful than old-school politics in the 2008 election, thanks in part to a visionary social…

06 Nov 2008

Industry

SearchDay | Suing Google over Yahoo

Today's search engine marketing news and opinion: Suing Google over Yahoo; Social Media Link Building: From Fantasy to Reality; Google…

05 Nov 2008

Industry

SEW Experts: Suing Google over Yahoo

Yahoo’s last ditch effort to generate additional revenue and thwart a hostile purchase from Microsoft might have provided sufficient impetus…

05 Nov 2008

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