Kevin Newcomb
2,108
articles
2005–2009
on Search Engine Watch
Industry
most covered
Author

Kevin Newcomb

2006

Industry

Google Still OK With Erotica

Boing Boing recently noticed that several adult-oriented sites, which they classify as “nonfiction sex ed or indie alt-erotica fare”, had…

28 Dec 2006

PPC

Panama not enough? Of course not.

Business Week takes a stab at advising Yahoo about how it should take on Google in “Why Yahoo’s Panama Won’t…

26 Dec 2006

Industry

WSJ Discovers Microsoft’s BT Plans

The Wall Street Journal has just now discovered (link for WSJ subscribers) that Microsoft is taking its user data from…

26 Dec 2006

Industry

Microsoft Improves Monthly Budgeting in adCenter

Microsoft has tweaked the monthly budgeting settings in adCenter to spread a campaign’s impressions more evenly across a month. It…

14 Dec 2006

Industry

Google Launches Patent Search

Google has launched a new search engine for finding U.S. patents going back more than 200 years, Google announced on…

14 Dec 2006

Industry

Brand Advocates More Active in Search, Social Media

Research from Yahoo and comScore shows that brand advocates — vocal champions of a brand — tend to perform more…

13 Dec 2006

PPC

Panama Now Open to New U.S. Advertisers

An earlier-than-expected launch in October for existing Yahoo advertisers has apparently gone well, since Yahoo today opened up the platform…

12 Dec 2006

PPC

Google Says Click Fraud Makes Up Less Than 2% of Invalid Clicks

Google’s click fraud guru Shuman Ghosemajumder says click fraud makes up less than 2% of all “invalid clicks”, which means…

11 Dec 2006

Mobile

Ingenio Grows its Mobile Pay-per-Call Network

Pay-per-call provider Ingenio has added JumpTap, the mobile search provider behind Alltel and other carriers, to its ad network. It…

11 Dec 2006

Industry

Berkowitz Tells NYT about Microsoft’s Challenges

Steve Berkowitz, former CEO of Ask.com and now senior VP of Microsoft’s Online Services Group, overseeing Windows Live and MSN,…

11 Dec 2006