- 2,108
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- 2005–2009
- on Search Engine Watch
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Kevin Newcomb
2007
Highlights from the SEW Blog: May 21, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the…
Search Headlines & Links: May 21, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…
SEW Experts: Ego Bidding Gone Wild
In today’s Search Ads column, “Ego Bidding Gone Wild,” Tony Wright talks about the danger of ego-bidding and how to…
Indeed Testing Pay-per-Action Ad Model
Job search engine Indeed.com has been testing a pay-per-action (PPA) advertising model, which for recruiters means a pay-per-applicant ad model.…
Google Adds Neighborhood Search
Google has added a neighborhood search capability for 50 U.S. cities, so a user can search for things like bagels…
Google Cracking Down on AdSense Arbitrage
Several AdSense publishers have received notice that their sites, which are mainly of the AdSense arbitrage/made for AdSense (MFA) variety,…
Search Headlines & Links: May 18, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…
Fair Isaac Click Fraud Report Spreads False Alarm
Media reports (including Search Engine Watch’s) saying Fair Isaac Corp. (FIC) reported industry-wide click fraud at 10 to 15 percent…
Fair Isaac Pegs Billed Click Fraud at 10-15% – IN VERY LIMITED CASES
I’ve updated this post with several clarifications. I’ve also blogged separately about how these numbers should be looked at, in…
Microsoft to Acquire AQuantive
It looks like Microsoft wasn’t really missing out on getting 24/7 Real Media after all. This morning, the company announced…