83
articles
2011–2022
on Search Engine Watch
PPC
most covered
Author

John Rampton

2012

PPC

Google AdWords Adds ZIP Code Targeting, Location Insertion; Updates Location Targeting

Google will allow you to tag up to 1,000 ZIP codes within the U.S. using AdWords Location Targeting. Location insertion…

06 Apr 2012

Industry

Google Driverless Car Chauffeurs Blind Man

The goal of Google's self-driving car project is to make driving safer, more enjoyable, and efficient. How safe is it?…

04 Apr 2012

Industry

Google, Microsoft Pitch HTTP Overhaul Options for Speedier Web

IETF engineers are currently discussing steps to overhaul Hypertext Transfer Protocol in an effort to modernize and speed up the…

03 Apr 2012

Industry

Google Spent $213 Million Advertising its Products in 2011

The online giant is spending enormous amounts of money on TV, magazine, and newspaper ads to promote Google+, Chrome, and…

30 Mar 2012

PPC

Google AdWords Adds Status Insights to Help Diagnose Ads Faster

Google recently announced the addition of a status insights icon to the Ads tab. This new feature provides visibility into…

28 Mar 2012

Industry

Google Patents Ads Based on Environmental Conditions

Background noise, rain, snow, temperature, humidity, light and other environmental factors could one day affect the Google ads you see.…

27 Mar 2012

PPC

AdWords to Allow 10,000 Campaigns Per Account, Remove Demographic Bidding

You can now have up to 10,000 Google AdWords campaigns (this will include active and paused campaigns) per advertiser account.…

15 Mar 2012

Industry

Google’s Search Quality Meeting Video: Where’s the Beef?

Google has released an "uncut" 8-minute video of a search quality meeting to show the process of how Google improves…

14 Mar 2012

Local

Apple, Foursquare Ditch Google Maps for OpenStreetMap

Is Google’s decision to charge sites or apps using Google Maps API for high volume usage beginning to backfire? Apple…

10 Mar 2012

Mobile

Google Play Merges Android Market, Google Music, eBookstore

Google introduced Google Play to the world yesterday. The new cloud-based “digital entertainment destination” for apps, music, movies, and books…

07 Mar 2012

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