985
articles
2003–2015
on Search Engine Watch
Industry
most covered
Author

Greg Jarboe

2012

Video

20 Top YouTube & Video Marketing Stories of 2012

YouTube marketing news and developments dominated the headlines this year – from big redesigns, to Google Play, and AdWords for…

24 Dec 2012

Video

Marines Launch New Pandora-inspired YouTube Brand Channel

If you’re interested in building a successful channel on YouTube, you’ve got to think beyond just getting one big hit.…

17 Dec 2012

Video

YouTube Unveils New Look to Increase Channel Views, Subscriptions

The redesign aims to help users find their favorite channels and “subscribe, subscribe, subscribe.” By encouraging more users to subscribe…

07 Dec 2012

PPC

Microsoft Launches Bing Ads Sweepstakes & Funny Internet Explorer Video

SMBs have the chance to win up to $3,000 in Bing Ads credits. There are also two second prizes of…

04 Dec 2012

Video

Clayton Homes Drives Conversions with YouTube TrueView Ads

The team’s foray into TrueView in-stream, in particular, really paid off, as it drove over 3,000 click-throughs to Clayton Homes’…

19 Nov 2012

Video

Obama vs. Romney: Who’s Winning the YouTube Vote?

President Obama is trouncing Romney with 53 percent of total shares – 69 percent of the ads shared on blogs,…

05 Nov 2012

Local

Why Geo-Rankings are an SEO KPI Game Changer #SESCHI

Rankings change significantly based on the locations where searches originate. SES Chicago 2012 attendees will learn how to effectively target…

01 Nov 2012

Video

Maker Studios Takes Third Place in YouTube Partner Channels Ranking

The latest data from comScore's Video Metrix service showed that 181 million U.S. Internet users watched more than 39 billion…

30 Oct 2012

Video

YouTube Algorithm Change: ‘Time Watched’ Key to Higher Video Search Rankings

YouTube has started adjusting the ranking of videos in YouTube search to reward engaging videos that keep viewers watching. In…

22 Oct 2012

Events

3 Key Reasons You Should Attend SES Chicago 2012

Keep competitive and up to date with industry trends at this year's SES Chicago, which will feature 58 sessions offering…

15 Oct 2012

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