Eric Enge
396
articles
2007–2014
on Search Engine Watch
Industry
most covered
Author

Eric Enge

2007

SEO

Interview of Usability Guru Jakob Nielsen

I recently had the privilege of sitting down and speaking with Jakob Nielsen. Known as one of the foremost usability…

24 Sep 2007

Industry

Custom Search Business Edition

Google has created a new version of its Custom Search Engines which it calls Custom Search Business Edition. This version…

21 Sep 2007

Industry

Marketing to the U.S. Hispanic Market

I received an email from the PR agency Weber Shandwick telling me about marketing to 2nd generation Latinos. In particular,…

20 Sep 2007

Industry

Google Webmaster Tools Update

The Google Webmaster tools announced new changes to Webmaster Tools. Ths biggest change was the addition of subscriber stats from…

19 Sep 2007

Analytics

Split Traffic, Raise Conversion Rates, Repeat, Multiply

Site optimization doesn't begin or end with landing page testing. A/B splits don't give marketers splitting headaches anymore. What's the…

19 Sep 2007

Industry

Google AdSense for Mobile

Recently I wrote that Google Mobile was starting to run AdWords ads. This initiative has been expanded to now include…

18 Sep 2007

Industry

Set the Context in your Custom Search Engine

Last week the Google Custom Search blog posted about a couple of Custom Search Engine updates. One of these is…

17 Sep 2007

Industry

Using Google’s Date Parameters to Find Newly Indexed Pages

Matt Cutts recently posted about better date searching on Google. It was pretty intriguing, because there are some interesting things…

13 Sep 2007

Industry

Google Reader Not Yet in Universal Search

Google Blogoscoped reports that an internal video titled Nooglers And The PDB: Reactor (Ben Darnell, September 6, 2007) was leaked…

12 Sep 2007

Industry

Google.org investing in plug-in hybrids

Google’s philanthropic arm, Google.org, has issued a call for investment proposals. Specifically, they are looking for entrepreneurs to propose ways…

12 Sep 2007