Google tests new design for visit counts and ratings under sponsored results

Google is testing an updated design for the text that appears below sponsored results. Previously, the “X visits in the past month” line appeared as plain text. In the new design, it starts with an arrow icon, followed by a bold “site visits” label and then the number of visits in the past month.

Here is a screenshot of the new design.

Here is a screenshot of the old design.

Google also updated the rating line shown below sponsored results. The new version starts with an icon, followed by the website name in bold, then the rating, and then the rating count.

These are small updates for PPC, but they are worth sharing with the community. Personally, I like the new designs.