Search Headlines & Links: Apr. 16, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:

From the SEW Blog:

  • Google Goes to War on Paid Text Links
    Google engineer Matt Cutts posted a series of blog posts on Saturday, attacking hidden links, links in WordPress themes, and paid links. A firestorm of protest suggests he may have gone too far.
  • Google/DoubleClick Deal Shakes Things Up
    The deal is being lauded by some as a strategic imperative, while apparently already facing pressure on the anti-trust and privacy fronts.
  • Yahoo and Newspaper Consortium Expand Ad Partnership
    Yahoo and 12 leading U.S. newspaper companies struck an agreement to use Yahoo as their paid search partner, and bring local newspaper content to 150 MM U.S. visitors per month.
  • Google Audio, Clear Channel Ink Deal
    Google and Clear Channel Communications announced a long-term agreement Sunday to place advertising for its online customers on more than 675 Clear Channel radio stations.
  • PR.com adds Yahoo News to press release distribution
    Other enhancements include social bookmarking, distribution via regional channels, file attachments, and a PDF version of the release.

Headlines & News from Elsewhere:

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