Google seems to be moving toward an algorithm based more on “site quality” and user behavior. Links are still key, but there are many other factors to consider. In today’s enterprise search marketing column, “Google’s Algorithm is Shifting,” Aaron Shear asks if your site is ready to rank using the new factors?
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The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
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