Search Headlines & Links: Apr. 20, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:

From the SEW Blog:

  • Google’s Long March Towards Taking Over the Advertising Universe
    Google continues to invest in extending its advertising reach to include more formats and mediums. It clearly wants to become a one stop shop for advertisers of all sizes and in all mediums.
  • Google ranks The Colbert Nation #1 for “giant brass balls”
    Stephen Colbert’s viewers, who have already been banned by Wikipedia, have now mastered the art of googlebombing.
  • In House Issues: When You Can’t Afford an SEO Rockstar
    Companies are having extreme difficulties finding an hiring qualified SEO talent, and paying higher premiums for an experienced SEO is intimidating to many businesses.
  • Video Interview with Avinash Kaushik of Google Analytics
    Sage Lewis of SageRock has posted a video interview with Avinash Kaushik of Google Analytics, as part of a series of interviews he did at SES New York.
  • Where Content’s Not Free
    In a world where content’s not free, there are many professional publishers who meet niche needs.
  • Addressing the Rights Holders
    At the recent SIIA conference, many traditional publishers heard Yahoo appeal directly to their interests. At the same time, there’s no mistaking that Yahoo competes with publishers.

Headlines & News from Elsewhere:

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