Top SEM Firm Mistakes
Andy Beal wrote a blog post he named The Top 10 Business Mistakes Search Marketing Firms Make. The first mistake SEM firms make, according to Andy, is that they create a “set up fee” that is often not affordable for many companies, instead, he said, charge a set monthly fee with a X month commitment. The second mistake is “offering too many service options,” basically keep it simple. The third mistake is not building your SEM firm to scale beyond 5 to 10 employees, Andy gives some clues on how to make scalability happen. The fourth mistake is a mistake many businesses make, make sure to service your existing clients as good as you would your new clients. The remaining six mistakes can be read at Andy’s blog.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
Leave a Reply
You must be logged in to post a comment.