AuctionBytes reports about a new AOL advertising project.
>From the article, “[AOL] appears to be in stealth mode with another ecommerce-related service it is currently testing. The pilot appears to be a customized program in which contextual listings from its Classifieds section appear at the top of the search results page, just above Google AdSense listings.”
Google AI Mode is showing sponsored product recommendations as conversational follow-ups to users’ informational queries.
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Kris Jones shares some subtle considerations that will separate your search advertising strategy from your competitors (for good)
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