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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While Nordstrom dominates Pinterest and does a fair job of YouTube videos, Macy's steals the show on Facebook. Since the days of Web 1.0, there have been many tactics that have enjoyed 15 seconds of fame and have then had to bow out due to the whip...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    Producing video content that complements and links to the new content (assuming that the content for the campaign is not a video) can provide greater visibility, especially in video search results and video sites like YouTube, which is the second...

  3. Last-Minute SEO - Here Come the Holidays!

    Remember YouTube is the second largest search engine. Don’t Forget: YouTube is also a search engine. You tell yourself, "Labor Day…Labor Day," then you will kick it back into high gear! Surely you deserve that time - well, unless you are in charge...

  4. How to Create a Social Media Friendly Landing Page

    Minimizing copy and creating more visual calls to action may resonate better with Pinterest, YouTube, and Instagram audiences. Community managers can create great little posts that entice and pique the curiosity of friends and fans.

  5. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    Just within Google's service offerings you have a few distribution channels: Google Search, Search Partner Network, Google Display Network, YouTube, and Gmail Sponsored Promotions. You can link your YouTube account directly to your AdWords account...

  6. EU Commissioner Hints at YouTube Probe After Google Investigation

    The European competition commissioner Joaquín Almunia has suggested that when he completes his antitrust investigation into Google, he might follow it with a YouTube study. In a speech at Chatham House in London, Almunia said he was aware of...