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Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

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After recovering from Panda, it’s easy to quickly celebrate and move on. But instead of dancing in the streets, you should perform a post-recovery analysis to keep Panda at bay. This post provides five tips for performing a post-recovery analysis. After recovering from Panda, it’s easy to celebrate and move on. But instead of dancing in the streets, you should perform a post-recovery analysis. 0 Comments

SEO and PPC Need to Stop Being Enemies

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If SEO and PPC worked together, marketers could do their jobs much better - and make a lot more money for their companies. If SEO and PPC worked together, marketers could do their jobs much better - and make a lot more money for their companies. 0 Comments

Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

mobile-panda-smartphone

When dealing with Panda attacks, it’s extremely important to understand user engagement from both a desktop and mobile standpoint. Webmasters need to understand both the percentage of mobile users hitting their sites and how happy those users are. That just might be the key to recovering from Panda. When dealing with Panda attacks, it’s extremely important to understand user engagement from both a desktop and mobile standpoint. 0 Comments

Google AdWords Conversion Values Add Multiple Currency Support

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AdWords will now convert the payment currency for online retailers promoting products from an AdWords account that is billed in one currency and accepts payments in other currencies. AdWords will now convert the payment currency for online retailers promoting products from an AdWords account that is billed in one currency and accepts payments in other currencies. 0 Comments

Competitive Analysis for Panda Using SEMrush [Tutorial]

semrush-panda-competitive-analysis

There’s a lot you can learn from analyzing websites in your niche that have been impacted by Panda. This post explains how to use SEMrush to drill into organic and paid search data in order to surface problematic content, keyword targeting issues, usability problems and more. There’s a lot you can learn from analyzing websites in your niche that have been impacted by Panda. This post explains how to use SEMrush to drill into organic and paid search data in order to surface problematic content, keyword targeting issues, usability problems and more. 0 Comments

Bing Ads 2014 Recap

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In the past year, Bing has added features like product ads, auto-tagging and online insertion orders to make it easier to advertise on the network. In the past year, Bing has added features like product ads, auto-tagging and online insertion orders to make it easier to advertise on the network. 0 Comments

Fake Googlebot Activity up 61% [Report]

For every 24 Googlebot visits a website will also be visited by a Fake Googlebot

One in every 24 visits is a fake Googlebot. Identifying bad bots can be tricky; some are very sophisticated, especially the ones mimicking Google. Here are some steps you can take to verify whether you're getting faked visits. One in every 24 visits is a fake Googlebot. Identifying bad bots can be tricky; some are very sophisticated, especially the ones mimicking Google. Here are some steps you can take to verify whether you're getting faked visits. 0 Comments

Google Analytics Helps You Filter Spider and Bot Traffic

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Ever wonder how much of your traffic was actual human visitors and how much of your traffic was really scrapers, bots and other web spiders? Google Analytics will now help you discern just that with a new filter to help identify "real" traffic. Ever wonder how much of your traffic was actual human visitors and how much of your traffic was really scrapers, bots and other web spiders? Google Analytics will now help you discern just that with a new filter to help identify "real" traffic. 0 Comments

5 Content Questions to Guide Your Site Redesign

User Flow

There's a lot to consider when you decide to redesign your website – it must provide a good user experience, be mobile-friendly, and not lose rankings. But there are also five important content questions to consider before revamping your website. These are five of the most important content questions you need to answer before you revamp your website. 0 Comments

Google Analytics Now Available for iOS

Google Analytics iOS App

You can now download the official Google Analytics app for iPhone and iPod Touch. While the Android version of this app has been available for some time, this is the first release for iOS. The app has all the GA features you're used to seeing. You can now download the official Google Analytics app for iPhone and iPod Touch to see key website stats while you're on the go. 0 Comments

You've Been Hit by Penguin! Should You Start Over or Try to Recover?

Google Penguin Full Recovery

If you've been affected by Google's Penguin algorithm, the results can sometimes be devastating. Can your site ever recover, or does it make more sense to just scrap the site and start with a new one? This post will help you decide. Can your site ever recover from Penguin, or does it make more sense to just scrap the site and start with a new one? This post will help you decide. 0 Comments

Organic Search Accounts for Up to 64% of Website Traffic [STUDY]

Organic Search Equals 64 Percent of all Website Visits

Inspired by Groupon deindexing itself from Google and finding 60 percent of their direct traffic was actually organic search, Conductor reveals data showing that organic search is actually responsible for driving 64 percent of traffic to websites. Inspired by Groupon deindexing itself from Google and finding 60 percent of their direct traffic was actually organic search, Conductor reveals data showing that organic search is actually responsible for driving 64 percent of traffic to websites. 0 Comments