Articles on Authorship

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Chasing Google Changes to Authors and HTTPS

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In our haste to leverage the newest way to make ourselves just a little better looking than the next guy, do we often miss the point of Google's actions? In our haste to leverage the newest way to make ourselves just a little better looking than the next guy, do we often miss the point of Google's actions? 0 Comments

Google Folds Blog Search Into News

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Google users who want to search for content from blogs must now filter their queries in Google News instead of using the separate Blog Search page. Google users who want to search for content from blogs must now filter their queries in Google News instead of using the separate Blog Search page. 0 Comments

Google Drops Authorship From Search Results

google-plus-authorship

Google’s John Mueller says Google will stop showing authorship in its search results because "this information isn’t as useful to our users as we’d hoped." Google’s John Mueller says Google will stop showing authorship in its search results because "this information isn’t as useful to our users as we’d hoped." 0 Comments

The Incredible, Vanishing Authorship Program -- Step Right Up, Folks!

author-stats

The Google Authorship program could be experiencing the death of a thousand paper cuts as yet another feature of the program -- author stats -- has gone missing. That's on top of the recent announcement author photos would be dropped in search results. The Google Authorship program could be experiencing the death of a thousand paper cuts as yet another feature of the program -- author stats -- has gone missing. That's on top of the recent announcement author photos would be dropped in search results. 0 Comments

Content Creators Ranking Checklist: How Quality Scores Influence

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Even though Google has done away with author images, content creators should pay attention to authorship, as media companies are placing more focus on actual content creators versus an entity. Content creators should still pay attention to authorship, as media companies are placing more focus on actual content creators versus an entity. 0 Comments

The Causal Nexus of SEO

Dominos Falling

Everything you do won't necessarily lead directly to more rankings, traffic, or sales, but that doesn't mean it didn't work; it may simply be the first domino to fall. Here are three important reminders as you navigate today's convoluted SEO path. Everything you do won't necessarily lead directly to more rankings, traffic, or sales, but that doesn't mean it didn't work; it may simply be the first domino to fall. Here are three important reminders as you navigate today's convoluted SEO path. 0 Comments

5 Steps to Dominate Your Niche on Google

Dominate

Dominating your niche on Google can be very profitable. Ranking well for keywords related to your specific niche helps drive higher quality traffic to your site and differentiates your brand. Follow these five steps to dominate your niche. Dominating your niche on Google can be very profitable. Ranking well for keywords related to your specific niche helps drive higher quality traffic to your site and differentiates your brand. Follow these five steps to dominate your niche. 0 Comments

From Keyword Strings to 'Things': Some New Tidbits on Google Authorship

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Google Authorship adoption is continuing to grow and gain prominence in the search results. Here's a look at the state of Google authorship, some best practices for optimizing your authorship, and what we can – presumably – expect in the future. Google Authorship adoption is continuing to grow and gain prominence in the search results. Here's a look at the state of Google authorship, some best practices for optimizing your authorship, and what we can – presumably – expect in the future. 0 Comments

7 Tips From Google on Using Google Authorship

google-plus-authorship

On which types of pages is it OK to use authorship? Does authorship support multiple authors? Can a company or persona have authorship? If you write in different languages, do you need more profiles? Google answers some frequently asked questions. On which types of pages is it OK to use authorship? Does authorship support multiple authors? Can a company or persona have authorship? If you write in different languages, do you need more profiles? Google answers some frequently asked questions. 0 Comments

Can Google Authorship Really Cause a Huge Traffic Drop? [Case Study]

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One site owner claimed that adding Google authorship caused a drop in traffic and removing authorship triggered a Google retaliation in the form of an even more dramatic traffic drop. Is this possible, or could there be another "smoking gun"? One site owner claimed that adding Google authorship caused a drop in traffic and removing authorship triggered a Google retaliation in the form of an even more dramatic traffic drop. Is this possible, or could there be another "smoking gun"? 0 Comments

Google+ in the SERPs Increasing; Authorship Adoption High [Data]

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A new analysis suggests establishing Google authorship has moved past the early adopter stage and those marketers who have not yet established authorship and who are not regularly sharing content on Google+ would be wise to do so. A new analysis suggests establishing Google authorship has moved past the early adopter stage and those marketers who have not yet established authorship and who are not regularly sharing content on Google+ would be wise to do so. 0 Comments

How to Start Building Your Author Rank: 6 Best Practices

Google Panda Author Rank

Building identity around top content is now an integral part of a strong digital marketing strategy, especially considering Author Rank may be more disruptive than all the Panda updates combined. Here's how you can prepare for the inevitable change. Building identity around top content is now an integral part of a strong digital marketing strategy, especially considering Author Rank may be more disruptive than all the Panda updates combined. Here's how you can prepare for the inevitable change. 0 Comments

Google Improves Author Info in SERPs for Signed-in Users, Simplifies Markup

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Google is encouraging content creators to verify their authorship via email rather than using the rel=“author” tag, to connect content pages to their Google+ profile and show comments and Circles in SERPs. Google is encouraging content creators to verify their authorship via email rather than using the rel=“author” tag, to connect content pages to their Google+ profile and show comments and Circles in SERPs. 0 Comments