Experts - SEM.edu
Continuing SEM education for agency staff and in-house search marketers. How to build an SEM knowledge base and stay current on industry changes that matter -- and ignore those that don't.
Ron Jones looks back at some highlights from his SEM.edu columns, and looks forward to a new column covering all aspects of SEM, search advertising, and social media from a beginner's point of view: SEM 101.
Dec 1, 2008
How does one go about getting a job in search, or enhancing their career as a search professional? A partial answer to this question is to use a social networking tool like LinkedIn, where professionals link to one another's resume-like profiles.
Nov 10, 2008
Facebook was first used as a tool to help students, faculty, and staff to get to know other people on campus. Now it's used to do the same on the Internet campus.
Oct 23, 2008
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