SEO News

Articles on SEO

Search Engine Optimization (SEO) tactics, tools, and news on website crawling, indexing and ranking; link building; algorithm changes; keyword research, and more.

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SEO Evolution: Sell, Discover, Deliver & Report on Highly Converting Keywords by Krista LaRiviere, gShift
  1. PostJoint Google Penalty Fallout Continues

    PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for blog networks. It was not a new business model violations penalty, as has been reported elsewhere.

  2. 7 Tips to Ensure Your SEO Strategy Supports Your Brand

    Sitelinks, logo schema, brand image alt tagging, Google+, publisher tagging, local listings, and looking beyond the first page of brand results are seven areas where you need to make sure the brand is given its fair share of SEO attention.

  3. Title Tags & SEO: 3 Golden Rules

    Title tags remain an important part of SEO, and are well worth some attention. When writing your title tags, you should have one distinct page for each major user need you address, avoid overdoing the granularity, and never reuse title tags.

  4. Guest Blog Network PostJoint Confirms Google Penalty

    Google's Matt Cutts confirmed via Twitter that action was taken against guest blog network PostJoint. This is the second major guest blog network that Google has penalized this year, following the highly publicized MyBlogGuest penalty last month.

  5. SEO, Your Website & You: 5 Myths & 10 Tips

    You can still easily find many irrelevant, misplaced, or simply erroneous bits of information about SEO. Here are five that need to die really horrible deaths. On the flipside, don't miss out on these 10 SEO opportunities that really matter.

  6. Google's Matt Cutts on SEO: A Retrospective (2000-2005)

    For years, Matt Cutts has been the face of Google, addressing various search quality and optimization issues. Most webmasters and search marketers pay close attention when he speaks. Here are some of Cutts' most notable moments from 2000-2005.

  7. The Future of Link Building: 5 Important Messages

    Links are still at the core of Google's search algorithm, which means they are still a top SEO priority. And while link building can supercharge your content marketing efforts, you can still build links even if you don't have great content.

  8. The Art of SEO Direction

    In SEO, where you're moving to and when you get there is a matter of perspective, timing, vision, and action. With planning and patience, you will discover that, despite big challenges, what you always thought might be possible, actual could be.

  9. A Very Mild Case of Google Penguin?

    Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told one webmaster to continue doing backlink cleanup, as the site has a "very mild case of Penguin."

  10. Google Takes Down 7 Japanese Link Networks

    Japan is the latest country publicized as being hit with the link network penalties by Google. Matt Cutts announced early this morning on Twitter that the web spam team in Japan has taken action against seven link networks over the last few months.