Tereza Litsa

Tereza Litsa is a writer for ClickZ and Search Engine Watch. She loves reading and writing about social media and content marketing and she can be found either exploring growth marketing for @Hubbubnet or posting GIFs.

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Articles by this author

5 tips to create a data-driven content marketing strategy

Our constantly-connected world brings with it a wealth of data that can be mined for insights to tailor content marketing to our desired audience. How can you create a data-driven content strategy? Here are 5 tips to get started.

Content 19 Sep 17 |
Stock photograph of a notebook and pencil with the word CONTENT stamped on the front. There are some crumpled up pieces of paper above the notebook, a magnifying glass to the right, a coffee cup in one corner and a pot plant in the other.

7 more tips to improve your content creation

How can you improve your content creation? In Part 2 of our two-part series, we look at seven more actionable tips to improve your content marketing efforts.

Content 02 Aug 17 |

8 tips for improving your content creation

The rise of content marketing has brought content creation to the forefront for all businesses. Earlier this summer, I presented on “15 ways to improve your content writing” at the Summit on Content Marketing. Here are the first eight of those tips.

Content 01 Aug 17 |

PPC 102: Seven tips to improve your paid search campaigns

Once you've got the basics of PPC down, how can you improve on those efforts further? Here are 7 more tips to take your PPC campaigns to the next level.

PPC 13 Jul 17 |

Meeker’s Report on the state of advertising and ad trends to watch out for

Mary Meeker’s Internet Trends Report 2017, one of the most-anticipated annual events in the world of digital, was released a few weeks ... read more

Industry PPC 20 Jun 17 |
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