Do SEM work for other companies? Shari Thurow's How Not to Work With an SEO/SEM Firm article from ClickZ will have you nodding your head often in agreement, at what clients will demand, expect and refuse to do. Hiring an SEM firm? Consider it tough love from the folks who really do want to help you.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!